Coats Phong Phu

Role Purpose
• To provide quality technical services to brands and customers in both thread and trims business.
• To support the sales team to develop a profitable sales argument in favour of the Coats offer for thread and trims by conducting training, seminar, product recommendation, development and trials.

Principal Accountabilities and Key Activities

Coats value added technical solutions management:
 Managing Coats sewing, embroidery and trims solution activities for customers
 Conducting Thread audit, Trims audit, Training programs, Workshops, Consumption Analysis, Logo Enhancement, etc. coming under Coats sewing, embroidery and trims solutions

Business development functions:
 Promoting the company’s top of the line products in thread and trims to customers using the Technical Service concept
 Using high level of technical input to build very strong business relationships with development/ production/ quality assurance personnel in customer organization
 Delivering technical presentations & conduct technical seminars to key customers as well as brands in order to build a strong image for Coats technical services
 Supporting to influence Product up-gradation in brands and customers
 Supporting new product launch and penetration in the market place

Supporting Sales efforts:
 Interaction with the sales person to ensure that everybody works in tandem and towards the same goals
 Advising complaint handling guidance/ assistance for the sales/ QA whenever required
 Training the sales team on the technicalities of threads, trims & applications