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Director Of Marketing And Ecommerce
Thông tin cơ bản
Mức lương:
Thỏa thuận
Chức vụ:
Nhân viên
Ngày đăng tuyển:
Đang cập nhật
Hạn nộp hồ sơ:
10/12/2024
Hình thức:
Toàn thời gian
Kinh nghiệm:
Không yêu cầu
Số lượng:
1
Giới tính:
Không yêu cầu
Nghề nghiệp
Ngành
Địa điểm làm việc
- Hồ Chí Minh
Mô tả công việc
KEY RESPONSIBILITIES
1. CRM and Community Growth
• Develop and execute a comprehensive CRM plan to grow the community to 100,000
members by the end of 2024.
• Partner with an external email marketing agency to reach a sales goal of 1 million SGD in
2024.
2. Ecommerce Strategy & Performance
• Lead the development and implementation of the global and regional eCommerce strategy.
• Drive online sales growth through user experience optimization, conversion rate
optimization (CRO), and personalized marketing techniques.
• Take full P&L responsibility, managing budgets to maximize ROI and profitability.
• Implement best practices for SEO, paid search, and affiliate marketing.
• Collaborate with the eCommerce team to ensure website performance aligns with KPIs.
3. Global and Regional eCommerce Growth
• Expand the brand's eCommerce footprint locally and globally.
• Partner with regional teams to tailor eCommerce strategies for local markets.
• Manage relationships with third-party eCommerce platforms and marketplaces.
4. Brand Strategy and Execution
• Implement global marketing strategies, integrating digital and traditional platforms.
• Ensure consistency across all marketing materials and channels.
5. Retail and Trade Marketing
• Build and nurture relationships with distributors and retailers to optimize brand presence.
6. Cross-Functional Collaboration
• Work with eCommerce, IT, logistics, and customer service to align marketing strategies.
• Coordinate marketing and eCommerce calendars for consistent communication.
7. Digital Transformation & Optimization
• Guide digital and eCommerce transformation, focusing on data-driven strategies.
• Leverage technology to enhance productivity and sales.
8. Ecommerce Analytics and Insights
• Track and report on eCommerce performance KPIs, such as conversion rates, AOV, CAC, and
CLV.
• Use data insights to drive segmentation and personalization.
9. Innovative Marketing Solutions
• Implement innovative marketing and eCommerce strategies to enhance engagement and
performance.
1. CRM and Community Growth
• Develop and execute a comprehensive CRM plan to grow the community to 100,000
members by the end of 2024.
• Partner with an external email marketing agency to reach a sales goal of 1 million SGD in
2024.
2. Ecommerce Strategy & Performance
• Lead the development and implementation of the global and regional eCommerce strategy.
• Drive online sales growth through user experience optimization, conversion rate
optimization (CRO), and personalized marketing techniques.
• Take full P&L responsibility, managing budgets to maximize ROI and profitability.
• Implement best practices for SEO, paid search, and affiliate marketing.
• Collaborate with the eCommerce team to ensure website performance aligns with KPIs.
3. Global and Regional eCommerce Growth
• Expand the brand's eCommerce footprint locally and globally.
• Partner with regional teams to tailor eCommerce strategies for local markets.
• Manage relationships with third-party eCommerce platforms and marketplaces.
4. Brand Strategy and Execution
• Implement global marketing strategies, integrating digital and traditional platforms.
• Ensure consistency across all marketing materials and channels.
5. Retail and Trade Marketing
• Build and nurture relationships with distributors and retailers to optimize brand presence.
6. Cross-Functional Collaboration
• Work with eCommerce, IT, logistics, and customer service to align marketing strategies.
• Coordinate marketing and eCommerce calendars for consistent communication.
7. Digital Transformation & Optimization
• Guide digital and eCommerce transformation, focusing on data-driven strategies.
• Leverage technology to enhance productivity and sales.
8. Ecommerce Analytics and Insights
• Track and report on eCommerce performance KPIs, such as conversion rates, AOV, CAC, and
CLV.
• Use data insights to drive segmentation and personalization.
9. Innovative Marketing Solutions
• Implement innovative marketing and eCommerce strategies to enhance engagement and
performance.
Yêu cầu công việc
• Bachelor's degree in Business, Marketing, eCommerce, or a related field; Master or MBA preferred.
• 10 years of experience in a senior role within the luxury goods, or consumer brands industry.
• Proficiency in eCommerce platforms, CRM systems, and digital marketing tools.
• Strong understanding of eCommerce, consumer behavior, and industry trends.
• Exceptional leadership, communication, and negotiation skills.
• Collaborative mindset to work with cross-functional and global teams.
• Creativity, resilience, and a results-driven approach.
• Strong understanding of customer preferences and market trends in the Asia region.
• 10 years of experience in a senior role within the luxury goods, or consumer brands industry.
• Proficiency in eCommerce platforms, CRM systems, and digital marketing tools.
• Strong understanding of eCommerce, consumer behavior, and industry trends.
• Exceptional leadership, communication, and negotiation skills.
• Collaborative mindset to work with cross-functional and global teams.
• Creativity, resilience, and a results-driven approach.
• Strong understanding of customer preferences and market trends in the Asia region.
Quyền lợi được hưởng
Thưởng
13th month salary and attractive performance bonuses.
Chăm sóc sức khoẻ
Full-paid compulsory insurance according to Vietnam Labor Law.
Premium Healthcare insurance (support for spouse and children).
Nghỉ phép có lương
12 days annual leave & Birthday Leave: NCA encourages employees to take time off and spend it with their loved ones on their birthdays with 1 day of paid leave.
Xem thêm
13th month salary and attractive performance bonuses.
Chăm sóc sức khoẻ
Full-paid compulsory insurance according to Vietnam Labor Law.
Premium Healthcare insurance (support for spouse and children).
Nghỉ phép có lương
12 days annual leave & Birthday Leave: NCA encourages employees to take time off and spend it with their loved ones on their birthdays with 1 day of paid leave.
Xem thêm
Khu vực
Công ty Bảo hiểm Công nghệ Medici
Xem trang công ty
Quy mô:
200 - 500 nhân viên
Địa điểm:
Tầng 7, Tòa nhà Peakview, số 36 Hoàng Cầu, Phường Ô Chợ Dừa, Quận Đống Đa, Thành phố Hà Nội, Việt Nam
Medici là công ty công nghệ với sứ mệnh giúp người Việt dễ dàng tiếp cận dịch vụ bảo hiểm và chăm sóc sức khỏe. Medici sở hữu hệ sinh thái bảo hiểm và chăm sóc sức khoẻ rộng khắp với mạng lưới đối tác trên toàn quốc, hơn 50 văn phòng chi nhánh tại hơn 40 tỉnh thành tại Việt Nam. Medici đã được Forbes đưa vào danh sách Forbes Asia 100 to watch và được đầu tư bởi các quỹ uy tín trong khu vực như Jungle Ventures, Insignia Ventures Partners và Wavemaker Partners.
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