Công Ty Cổ Phần Nature Gift PHARMA ★ 3.4

1. MAIN FUNCTIONALITIES OF THIS POSITION
• Maintain and improve brand profit.
• Build brand equity.
• Collaborate for brand innovation.
• Implement brand communication, activation and related marketing activities
• Lead the development of marketing subordinates.

2. RESPONSIBILITIES
• To assist the development of new/existing products and markets.
• Track, manage brand profitability and marketing budgets.
• To plan, develop, and execute the overall marketing plans, programs for assigned brand within the overall company strategy.
• To build brand awareness and brand equity towards consumers perception.
• Work closely with/within departments such as designer, manufacturing and R&D to consult on package, POSM, and product as it relates to branding.
• Supervise brand content, monitor brand performance & the effectiveness of advertising and other marketing activities.
• Track consumers, competitors and market insights by reviewing sales volume, competitor activities, market share, ….
• Recruit, train and develop subordinates on skills and knowledge for handling tasks.
• Support subordinates to carry assigned tasks.