Hedima

The Strategic Planner plays a central role in shaping brand and communication strategies for clients. You will be responsible for researching, analyzing data, developing multi-channel marketing and communication strategies, and working closely with internal teams to create effective campaigns.

• Receiving & analyzing client requirements: Gain deep insights into client needs, business objectives, and brand context.
• Research & analysis:
• Extract consumer, industry, and competitor insights.
• Utilize qualitative and quantitative data to develop strategic directions.
• Strategy development:
• Build comprehensive brand and communication strategies.
• Define concepts, big ideas, and creative directions for campaigns.
• Supporting internal teams:
• Collaborate with the creative team to ensure ideas align with strategy.
• Work with the account team to develop compelling proposals for clients.
• Coordinate with the digital team to refine communication plans and ensure campaign effectiveness.
• Presentation & execution:
• Present strategies to clients.
• Monitor implementation and evaluate campaign performance.

• At least 3 years of experience in marketing, branding, or agency environments.
• Deep understanding of branding, communications, and consumer behavior (experience in the healthcare industry is a plus).
• Strong strategic thinking and analytical skills.
• Excellent teamwork skills, with the ability to collaborate effectively with account, creative, and digital teams for campaign execution.
• Strong communication skills in both Vietnamese and English.
• Creative mindset and passion for marketing & communications.

• Professional working environment that values strategic thinking.
• Competitive compensation package (fixed salary, 13th-month salary, and KPI-based bonuses).
• Opportunities to work on diverse projects with multinational brands and companies.
• Employee benefits: health insurance, 13th-month salary, annual company trips, and team-building activities.
• Private health insurance.
• 12 days of annual leave and public holidays as per government regulations.

• Location: 6th floor - An Cu Duc Phu Building - No. 3/1 Thanh Thai, Ward 14, District 10, HCMC
• Working time: 8:30 am – 12 pm, 1:00 pm – 5:30 pm (1-hour lunch break from 12:00pm-01:00pm) - Monday to Friday
• Email: [email protected]