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Mô tả Công việc
Sales & Performance Management:
- Achieve and exceed the region's sales targets, profitability goals, and other KPIs (e.g., UPT, VPT, and conversion rates).
- Regularly analyze sales reports and performance data, identifying areas of improvement and developing actionable plans.
- Monitor footfall and customer behavior to optimize in-store strategies and promotions.
- Collaborate with the e-commerce team to support omnichannel initiatives like click-and-collect or in-store pickups.
Operational Excellence:
- Ensure adherence to global retail operational standards, including inventory management, visual merchandising, and customer service protocols.
- Conduct weekly store audits to ensure compliance with store standards, promotional execution, and corporate policies.
- Partner with cross-functional teams (e.g., Marketing, Merchandising, and Supply Chain) to implement tailored promotional campaigns.
- Drive sustainability initiatives, such as energy efficiency and waste reduction, in line with company objectives.
Team Leadership and Development:
- Recruit, train, and develop store managers and sales advisors to create high-performing teams.
- Provide coaching and feedback to store managers, focusing on leadership skills and operational excellence.
- Conduct regular performance reviews and appraisals, ensuring alignment with company goals.
- Foster a collaborative and positive working environment, promoting teamwork, creativity, and respect.
Customer-Centric Focus:
- Monitor customer feedback through reviews, surveys, and mystery shopper reports to continuously improve customer experiences.
- Address escalated customer complaints and ensure timely resolution.
- Implement initiatives to increase customer retention and loyalty in collaboration with the marketing team.
Retail Expansion and Strategy:
- Identify potential locations for new stores and provide recommendations for store openings or closures.
- Assist in planning and executing store openings, refurbishments, and relocations.
- Develop and implement tailored strategies to outpace competitors and increase market share.