GearLaunch

Are you a creative storyteller with a passion for digital content and social media growth? 

We’re looking for a dynamic Content Marketing Specialist to craft engaging, high-impact content across multiple platforms. In this role, you'll take the lead in video scriptwriting to drive TikTok and YouTube growth, create SEO-optimized blog content that boosts website visibility, and contribute to other key content initiatives that elevate our brand.

• Develop and write compelling video scripts for TikTok, YouTube, and Instagram Reels.
• Manage and grow the company’s TikTok and YouTube presence with trend-driven, brand-aligned content.
• Collaborate with video production teams to ensure high-quality, engaging content.
• Stay up to date with TikTok and YouTube trends, algorithm changes, and best practices to maximize reach and engagement.
• Analyze TikTok and YouTube performance metrics, adjust strategies to improve video reach and audience interaction

• Research, write, and optimize blog content following SEO best practices to improve search rankings and organic traffic.
• Conduct keyword research, on-page optimization, and link-building strategies.
• Work with designers and developers to ensure content is visually appealing and user-friendly.
• Develop and execute a content calendar aligned with SEO and business objectives.
• Monitor blog performance and adjust strategies for better engagement and conversions.

• Create additional content formats, including landing pages, educational materials, and other marketing collateral.
• Ensure all content aligns with brand guidelines and marketing goals.
• Collaborate with the design team to produce visually compelling content.
• Adapt content strategies based on campaign needs and marketing priorities.

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in content marketing, video scriptwriting, and social media strategy, particularly TikTok growth.
• Strong SEO knowledge, including keyword research and content optimization.
• Excellent writing and storytelling skills, with a focus on engaging, persuasive, and brand-aligned content.
• Hands-on experience with content management systems (CMS), Google Analytics, and social media analytics tools.
• Ability to analyze content performance and refine strategies accordingly.
• Creativity, adaptability, and strong time management skills.

• Experience in video production, editing, or collaboration with video creators.
• Familiarity with tools like Canva, CapCut, and video editing software.
• Previous experience in e-commerce, print-on-demand, or technology-related industries.
• Strong bilingual proficiency in English (IELTS 7.0 or equivalent) and Vietnamese.

• Work at a leading e-commerce company with headquarters in the USA.
• Collaborate with a high-performing, passionate team on exciting projects.
• Performance-based bonuses according to company policy.
• Access to skill-building and professional training programs.
• Clear career growth opportunities based on performance.
• Health insurance after a 2-month probation period.
• Engage in team-building activities and receive holiday gifts.
• Dynamic, professional, and youthful work environment.

• Hybrid work model: Online work with 3 days per week at the office.
• Office Address: 261 Khuất Duy Tiến, Thanh Xuân, Hà Nội, Vietnam.