* Plan and Budget Control
- Plan & control annual budgets for the Marketing department
* Advertising
- Event coordination and management to build up the company imagery
- Create and execute marketing campaigns across various channels such as email, social media, display advertising, and content marketing
* Display and distribution
- Be in charge of logistics for mass distribution
- Prepare materials for mass distribution by post
- Mass Email out to email addresses in database as plan
- Fax materials to recipients each month as plan
- Manage email database and update email addresses regularly
- Display merchandise materials in-house [SIMPace building] and external areas [school, university and other related projects...]
- Develop and implement ecommerce marketing strategies that align with business goals and objectives
- Identify and target key customer segments and develop targeted marketing campaigns
* Management report
- Collect and report weekly business intelligence, along with suggested action plan if relevant
- Prepare and present quarterly business reviews, updates, and challenges Master plan; quarter plan,…
- Bi-weekly/ Monthly marketing report
- Monthly Performance monitoring report by campaign
* Competitive information
- Monitor and keep in file press issues of SIMPace and competitors
- Coordinate with SAL to update other competitive activities, info. on monthly basic.
- Coordinate with SAL to process Market Research at least 2 times per year include surveys, interviews, focus groups, and customer observation.
* Activities & Events
- Create and execute marketing campaigns across various channels such as email, social media, display advertising, and content marketing.
- Assist CMO/BOD in organizing & follow up internal/external events.
- Cooperate with related departments to prepare for events.
- Implement event plan and monitoring events.
- Stay up to date with emerging trends and technologies in ecommerce and digital marketing.
- Lead end to end all campaign events to support sales and marketing activities.
* External relation [Schools & Universities]
- Prepare school visit schedule and agenda
- Organize activities on special occasions
- Plan, implement and monitor activities programs at schools, universities.
- Manage and mentor a team of marketing executives and coordinate with external agencies and vendors as needed
* Others
- Assist ADM in filling, stationery order and reports
- Collaborate with cross-functional teams to create and execute new and innovative ideas to enhance the customer experience on ecommerce platforms
- Determine and prioritize strategy and resources to achieve business KPIs including customer, sales and affiliates growth.
Mô tả công việc
Phúc lợi
Kinh nghiệm / Kỹ năng chi tiết
- University graduated in Business Administration or Economics.
- At least 3 years’ experience in marketing/ PR/ sales areas in a foreign company.
- Experience in education is a plus.
- Strong leadership skills with the ability to inspire and motivate a team
- Good interpersonal and communication skills
- Fluent in English
- Customer oriented
- Teamwork
- In-depth knowledge of ecommerce platforms and digital marketing channels, including SEO, SEM, email marketing, social media, and display advertising
- Proven experience in creating and executing successful ecommerce marketing campaigns that drive business results
- Creative mindset with the ability to develop new and innovative marketing ideas that align with brand objectives
- Strong analytical skills with the ability to interpret data and draw insights to inform marketing decisions
- Project management skills with the ability to prioritize tasks, manage timelines, and work within budgets
- Adaptability and willingness to learn new skills and technologies
SIMPace Việt Nam - Đối tác Kim Cương của IDP và đối tác Vàng của Hội đồng Anh, là cơ sở đào tạo Tiếng Anh chuyên sâu tại Việt Nam. Thành lập từ đầu năm 2019 tại Hà Nội với tên gọi ban đầu là SIMPace - tới nay, SIMPace đã và đang trở thành một trong những thương hiệu hàng đầu trong việc giảng dạy IELTS. Xuyên suốt quá trình hoạt động, SIMPace luôn chứng minh được sự chuyên nghiệp trong công tác đào tạo và tổ chức các sự kiện giáo dục chuyên sâu cho học sinh, sinh viên Việt Nam.
Giáo trình đào tạo chuyên nghiệp, có tính thích ứng cao, cùng sự tập trung với từng học viên sẽ là điểm ưu việt trong lộ trình đào tạo tại SIMPace Việt Nam. Bên cạnh đó là hạn mức thời gian trong quá trình đào tạo sẽ giúp học viên đạt được điểm mục tiêu đề ra một cách nhanh nhất.