Manage and operate the Marketing department to operate effectively on the basis of building Marketing plans/strategies, analyzing and measuring Marketing effectiveness, and creating overall Marketing programs to meet business requirements for each period.
Building advertising strategy:
• Research and deeply understand products, markets and target audiences to build effective advertising strategies on Facebook, Google and TikTok platforms.
• Propose and implement advertising plans consistent with the company's business goals.
• Set advertising goals, audiences and posting schedules to ensure effectiveness and optimize advertising campaigns.
• Monitor the effectiveness of advertising campaigns and make adjustments to improve conversion rates and campaign effectiveness.
• Analyze data and evaluate KPI indicators to periodically optimize advertising campaigns.
Evaluation and reporting:
• Follow and evaluate the effectiveness of advertising campaigns, create periodic reports on campaign effectiveness.
• Recommend improvements and adjustments to advertising strategies based on data and analytics.
• Analyze ROAS index and propose marketing solutions to improve the index.
• Good control of ROI in Marketing activities.
• Evaluate and recommend rewards for individuals in the work group who deliver results that exceed expectations.
Research and apply new trends:
• Follow new trends in advertising on Facebook, Google and TikTok platforms.
• Research and apply creative and effective advertising methods to compete and optimize advertising performance.
Managing group management:
• Manage creative, marketing and sales teams to ensure advertising is aligned with company goals and strategy.
• Collaborate with partners, advertisers and platform developers to optimize ads and achieve the best results.
• Manage team members' working style, attitude, behavior and mindset according to corporate cultural standards to create a respectful and dynamic working environment.
• Professional training for team members, to improve knowledge and working skills.
• Coordinate with Human Resources Department to participate in recruiting Marketing Department personnel.
• Deploy creative working methods and continuously share ideas to improve marketing effectiveness.
JOB REQUIREMENTS
• Bachelor Degree in Marketing, Communications, Advertising or related majors.
• Experience of 3 years or more in the field of Digital Advertising/Performance Marketing on Facebook, Google and TikTok platforms, especially in the Beauty and Pharmaceutical Supplement Industry or FMCG.
• Ability to be creative and grasp user trends well.
• Deep understanding of the platform, good grasp of advertising tools and methods on Facebook, Google and TikTok platforms.
• Ability to analyze data and evaluate advertising effectiveness.
• Proficient in using tools and software to support online advertising.
• Ability to work independently and in a team, ability to work in a dynamic and high-pressure environment.
• English Proficiency (Communication & Writing)
• Proficient in office computers and data analysis tools.
BENEFITS
• Feel free to suggest ideas and be creative at work
• Trained and supported to participate in professional training courses
• Clear and transparent promotion path, with mentors to guide you at work
• Young, dynamic, open working environment
• Attractive benefits package: Social insurance, health check, phone allowance, gasoline, lunch, holiday bonus, hospitality, job review and annual salary
• Opportunity to meet and learn from the company's major strategic partners
Số 2, Lê Văn Thiêm, Nhân Chính, Thanh Xuân, Hà Nội, Hanoi, Vietnam
Chúng tôi nắm sẵn nhiều kinh nghiệm cũng như thế mạnh trong việc Xây dựng các ứng dụng chất lượng cao, Phát hành, Marketing và Monetization.
Đồng hành cùng chúng tôi sẽ giúp bạn sớm đạt được những mục tiêu, cột mốc hoàn toàn mới về sự gia tăng thu nhập cũng như các kỹ năng liên quan trong tương lai.
Cùng nhiều cơ hội để tham gia vào các vị trí trong CORE TEAM của một tổ chức đang được hình thành và phát triển.