STI Holdings

As Growth Marketing Manager, you will be responsible for managing the company’s customer acquisition funnel. You will manage and support activities across all stages of the customer experience: customer acquisition, activation, retention, and up-selling.
- Develop and oversee the implementation of growth marketing campaigns.
- Create brand marketing campaigns (in collaboration with relevant internal teams) that will be aimed at increasing brand awareness and engaging with existing audiences
- Stay on top of the latest trends and emergent issues in our industry (business model changes, new tools, products, and features)
- Leverage analytic tools (Google Analytics, Think with Google, and Google Trends) during market research to find ways to enhance the company’s marketing efforts
- Compile performance reports to brief executive leadership on marketing initiatives and product performance and provide recommendations on improvement strategies.