Anta Southeast Asia ★ 2.0

About us: “Keep Moving” 永不止步

ANTA was established in 1991, while ANTA Sports Products Limited, a widely recognized global sportswear company, was listed on the Main Board of HKEx in 2007 (Stock Codes: 2020 (HKD counter) and 82020 (RMB counter)). The mission of the company is to integrate the sports spirit of “Going Beyond Oneself” into everyone’s daily life. ANTA Sports principally engages in design, R&D, manufacturing, marketing and sales of professional sports products including footwear, apparel and accessories. Over the years, the company formed three brand groups: Performance Sports Brands, Fashion Sports Brands and Outdoor Sports Brands, empowering everyone who loves sports. By embracing an all-round brand portfolio including ANTA, FILA, DESCENTE, KOLON SPORT and MAIA ACTIVE, etc., ANTA Sports aims to unlock the potential of both the mass and high-end sportswear markets. ANTA Sports is also the largest shareholder of Amer Sports, Inc., a global group of iconic sports and outdoor brands, including Arc'teryx, Salomon, Wilson, Peak Performance, and Atomic, whose shares are listed on the New York Stock Exchange (NYSE: AS).

Work Information:

• Department: Marketing Department
• Working Hours: 8:30 AM – 6:00 PM, Monday to Friday
• Workplace Location: Capital Palace Building, Liễu Giai, Ba Đình District, Hanoi

Position Target

Channel Expansion Manager target to assist Country General Manager in terms of expansion the new channels with existing and new brands in the Vietnam Market (i.e. Existed brand - ANTA, ANTA Kids; New Brand – Salomon, Wilson, Descente, etc). The Channel Expansion Manager should be knowledgeable to the channel status in local country and able to reach to the top management of land loads to indicate and negotiate with the best suitable physical store locations for the brands and acquire those places.

Report Line

Direct report to Country General Manager

Job Responsibilities:

Channel Expansion Basic Work

• Create Channel Expansion Process and Standard, i.e. Store location Standard per specific brand;
• Draft yearly channel expansion Strategic plan for all brands based on company yearly strategic plan and send to Country General Manager for approval.

Channel Expansion Regular Works

• Able to expand the channel for the brands independently;
• Maintain the relationship with mall landlords, enhance the market influence of the brand, ensure the channel expansion plan successfully executed;
• Ensure the channel expansion follow the company process and standard;
• In charge the store expansion under each brand, fulfill the new store opening target;
• Store Location negotiation with landlords, ensure each brand to get most suitable location and space;
• Store contract negotiation and signing with landlords;
• Research on selling capabilities, selling potential, buying preference and group of customers per channel;
• Clearly understand the position of each channel, maintain properly the most important channels;
• Connect client and anta related department to ensure the big customers opening new store properly.

Others

• Working closely with Retail Operation team, Project Development team for the new store preparation;
• Other works that may assigned by direct supervisor time to time.

Requirements

• Bachelor or above degree major in business related course;
• At least 5 years and above working experience with similar role in the retailing of sports wear industry;
• Familiarity with those big landlords and management in the Vietnam, based in Hanoi and business trip to HCM;
• Professional in channel development, management and maintenance;
• With experience to work independently;
• Excellent in communication and coordination, English is a must and Chinese language is a plus;
• Preferred sport lover