- Develop and execute country marketing plans for both customers and drivers through integrated marketing campaigns, promotions and strategic partnerships.
- Manage marketing budgets for all local initiatives to achieve revenue targets and company objectives
- Analyze both internal and external data to identify customer segments, suggest effective value propositions and act responsively.
- Responsible to drive full funnel customer adoption curve – leads, acquisition, retention and brand loyalty
- Manage a designer as part of a 2-person marketing team
- Collaborate with the regional growth team to drive objective-based performance
- Collaborate with the regional brand team to create meaningful content for deeper engagement and effective conversion.
- Work with product, sales and ops teams on all strategic partnerships, events and exhibitions
- Maintain a distinctive tone of voice for the GoGoX brand that will resonate with our target audience
- Bachelor’s degree preferably in Marketing, Business Administration or Advertising.
- 5 to 7 years of B2B marketing experience
- Strong experience in lead generation through both online and offline channels for targeted customers segments
- Prior experience in event management would be a plus
- Excellent communicator and creative thinker, with an ability to use data to inform decisions
- Ability to operate and self-motivate independently
- Comfortable to navigate effectively and efficiently in ambiguous situations
- Strong knowledge of the local market, across all media channels.
- Capable of both integrated brand and tactical ideas
- Capable of both strategic planning and execution.
- Good organisation and planning skills
- Impeccable attention to details
- Strong commercial sense and business acumen
- Fluent in both Vietnamese and English
Techfarm will support the startup of project administration from legal procedures, HR, accounting, marketing. Besides, we also help to train the project management team and staff to ensure maximum efficiency in administration and operations.
Techfarm prides itself on the strengths of Technology, and we offer programming and product development solutions: Blockchain, Crypto Digital Assets, and NFTs; DeFi, Gaming, Web3, and other Dapp. And in particular, the Techfarm team relies on a powerful combination of Blockchain, Smart Contract, tokenization, AR, VR to create innovative and innovative products, virtualization in all socio-economic areas via Metaverse, decentralized social networks, decentralized government, finance - economics, medicine, biology, agriculture, etc.