Alpha Books

1/ Content Strategy and Planning:
Develop comprehensive content strategies and topic plans.
Work closely with the team to execute content plans.
2/ Team Development and Training:
Build, manage, and lead the Content team.
Foster a collaborative environment that encourages creativity, innovation, and growth.
3/ SEO Expertise:
Implement SEO best practices to ensure high visibility and traffic.
Understand that user acquisition is primarily through SEO and optimize accordingly.
4/ Content Creation and Optimization:
Follow and oversee high-quality content, including product reviews, tips, and tricks...
Ensure content is well-presented with strong visuals and effective CRO (Conversion Rate Optimization).
Build channels to attract and convert new customers through engaging articles.
5/ Trend Awareness and AI Utilization:
Leverage AI tools to assist in content development.
Stay updated on new trends and use AI effectively to serve the department's needs.Bachelor's degree in Marketing, Communications, or a related field.
Minimum of 5 years in content marketing, with at least 2 years in a leadership role.
In-depth knowledge of content trends, social media platforms, and user behavior.
Understanding of emerging content formats and trends.
Creative mindset with the ability to adapt content for different audiences and formats.
Expert knowledge of e-commerce and the latest market trends.
Proficiency in using AI tools for content creation and targeting.
Strong background in SEO with a focus on user acquisition through organic search.
Integrity, diligence, a learning spirit, quick to grasp technology, and able to handle pressure well.
Excellent English proficiency.
Experience working in the global environment is a plus.1/ Salary and benefits:
Competitive Salary: Negotiable with opportunities for increments or promotions every 6 months.
Full Salary During Trial Period: You will receive your full salary even during the probation period.
Quarterly Bonuses: Based on project achievements after the probation period.
13th-Month Bonus and Insurance: Including legal insurance coverage.
2/ Modern, professional work environment:
Inspiring Workspace: An open, modern, and stylish workspace designed to inspire you every day.
Top-Notch Equipment: A MacBook provided on your first working day.
Efficient Task Management: Using tools like Jira and Slack to keep work organized and on time.
Remote Work Flexibility: Work remotely one day per month.
3/ Unlock your potential:
Comprehensive Support: Access resources from all teams and receive the necessary tools to take initiative in your work.
Diverse Product Involvement: Engage in various products according to your needs and availability.
Focus on Development: Enhance your strengths and overcome weaknesses with tailored support.
Continuous Learning: Attend monthly internal and open seminars on professional topics and life skills.
Access to Paid Resources: Gain access to research materials, courses, and specialized books.
4/ Develop your physical and mental health:
Healthy Lunches and Snacks: Provided daily to keep you energized.
Global Exposure: Opportunities for summer trips abroad to experience different cultures.
Engaging Activities: Join various clubs such as sports, books, and movies.
Annual Health Check-Up: Comprehensive health check-up provided annually.