LIMIX

About the Role:

We are seeking a creative and experienced Copywriter to join our team. In this role, you will be responsible for crafting compelling content, optimizing user experiences, and driving conversions through effective promotional campaigns.

Responsibilities:

Content Creation:

• Write copy for various advertising campaigns across multiple channels (Google Ads,
• Facebook Ads, banners, landing pages).
• Develop engaging slogans, taglines, and short-form content to attract new users.

Platform Optimization:

• Write content for the website and app, including call-to-actions, pop-ups, and navigational content.
• Ensure content aligns with the brand voice and targets the intended audience.

Marketing Strategy Support:

• Collaborate with the marketing team to write email content, blog posts, and social media content to enhance brand awareness.
• Create content to support promotional campaigns, referral programs, and airdrops.

User Support Materials:

• Write user guides and documentation (FAQs, onboarding materials, trading tutorials).
• Create materials that simplify complex concepts related to cryptocurrencies, trading, and blockchain.

Analysis and Optimization:

• Track content performance using key metrics (CTR, conversion rate) and make adjustments for maximum impact.
• Conduct A/B testing on headlines and messaging to optimize conversion rates.

Requirements:

Experience:

• Minimum 2-3 years of experience as a Copywriter or Content Creator, preferably in fintech, cryptocurrency, or technology.
• Proven experience writing high-converting copy across multiple channels.

Skills:

• Excellent written communication skills with the ability to create engaging and persuasive content.
• Ability to translate complex concepts (blockchain, trading) into simple, understandable language.
• Understanding of SEO and content optimization for search engines.
• Proficiency in English (if the platform operates internationally); strong Vietnamese language skills if the platform is domestically focused.
• Proficiency in using content management and analytics tools (Google Analytics, SEMrush, or Ahrefs).

Preferred:

• Knowledge of cryptocurrencies, blockchain, or financial trading.
• Experience writing ad copy for Google Ads, Facebook Ads, or social media platforms.

Personal Qualities:

• Creative, flexible, and adaptable to changing requirements.
• Ability to work independently and collaboratively as part of a team.
• User-centric mindset with a constant drive to improve content.

Benefits:

• Employee Support: Assistance with accommodation, living expenses, and work visa procurement for all staff.
• Home Visit Support: Financial assistance for employees to visit home fourth a year.
• Competitive Salary: A salary package that reflects your skills, experience, and contributions to the company.
• Essential Equipment: Provision of necessary work equipment, including Monitor, MacBook and iPhone.
• Development: Continuous development of hard and soft skills through work and professional training.
• Holiday Bonus: A holiday and New Year bonus to recognize your hard work and dedication.
• Inclusive Environment: A professional, dynamic, and inclusive workplace culture that fosters collaboration and innovation.
• Life experience: Enjoy the new culture, living environment in Thailand.