Wilmar Clv

Mô tả công việc

1. Overall duty

Develop and implement the Marketing & Communications Plan for The Pearl Hoi An

2. Main responsibilities:

Marketing Management:

• Responsible for the day - to- day management of marketing and communications department in liaison with all other departments and international, regional offices

• Implement Marketing Communications Strategy (goals, tactics and actions) to achieve and exceed forecasted revenue figures in Rooms and other revenue generating departments

• Planning & Development: implement, maximize, monitor and evaluate the property's communication objectives, strategies, including advertising, public relations and graphics and collaterals aligned with corporate guidelines

• Trends and Competition: create plan and strategy with the team to keep a close eye on competitor work (globally and locally) but also on broader industry trends and news relevant to our business.

• Event Management & Partnership: Event planning and implementation, quality control for corporate and partnership events. Initiate marketing and co-branding, sponsorship opportunities.

• Administration: Establish and monitor annual / monthly marketing communications budgets, including above the line advertising, public relations, sales promotions and publicity that will form part of the hotel’s business plan.

Public Relations:

• Develops and maintains active contacts with the press and key media people, increase media exposures and attentions and organize local and international media trip and engagement.

• Recommends and develops proposals and directs and implements below the line sales promotions to support the advertising and sales campaigns

• Customers relations management: constantly maintain and update hotel database and segmentation, create content for hotel e-newsletter

Quyền lợi được hưởng

- Very Competitive in salary and benefit packages

Yêu cầu công việc

Must have experience in hotels, hospitality.

Yêu cầu hồ sơ

CV with full information of experiences, education and personal information shall be contact phone number 0935 972 537