Anta Southeast Asia ★ 2.0

About us: “Keep Moving” 永不止步

ANTA was established in 1991, while ANTA Sports Products Limited, a widely recognized global sportswear company, was listed on the Main Board of HKEx in 2007 (Stock Codes: 2020 (HKD counter) and 82020 (RMB counter)). The mission of the company is to integrate the sports spirit of “Going Beyond Oneself” into everyone’s daily life. ANTA Sports principally engages in design, R&D, manufacturing, marketing and sales of professional sports products including footwear, apparel and accessories. Over the years, the company formed three brand groups: Performance Sports Brands, Fashion Sports Brands and Outdoor Sports Brands, empowering everyone who loves sports. By embracing an all-round brand portfolio including ANTA, FILA, DESCENTE, KOLON SPORT and MAIA ACTIVE, etc., ANTA Sports aims to unlock the potential of both the mass and high-end sportswear markets. ANTA Sports is also the largest shareholder of Amer Sports, Inc., a global group of iconic sports and outdoor brands, including Arc'teryx, Salomon, Wilson, Peak Performance, and Atomic, whose shares are listed on the New York Stock Exchange (NYSE: AS).

Work Information

• Department: Marketing Department
• Working Hours: 8:30 AM – 6:00 PM, Monday to Friday
• Workplace Location: Capital Palace Building, Liễu Giai, Ba Đình District, Hanoi

Job Responsibilities:

• Develop Marketing plans in alignment with the company’s Marketing and positioning strategies set by the Board of Directors.
• Propose creative Marketing ideas and content development across platforms:
• Offline: booths, agents, clubs, sports organizations, etc.
• Online: Facebook, e-commerce platforms, TikTok, and partnerships with KOLs/influencers.
• Manage and operate the Marketing team, and be responsible for executing Marketing activities including:
• Content creation (PR articles, news, voice-over scripts, fanpage content, etc.)
• Media production (advertising images, lookbooks, product introduction videos, app content, etc.)
• Booking, publishing, and printing.
• Monitor and oversee advertising contracts, manage allocated Marketing budgets, and ensure achievement of approved KPIs.
• Organize, track, analyze, and evaluate the effectiveness of both online and offline Marketing campaigns (advertising, promotions, upselling, media relations, partnerships, customer service, etc.), and provide strategic direction for future campaigns.
• Lead market research initiatives, assess customer needs, and propose innovative marketing solutions to improve overall Marketing effectiveness.

Benefits & Compensation:

• Negotiable salary based on ability and performance during the interview.
• Performance-based bonuses (KPIs) and annual bonuses depending on business results and individual contribution.
• Full insurance coverage (social, health, and unemployment insurance) after a 2-month probationary period; 12 days of paid annual leave and full employee benefits according to labor law.
• Clear career advancement path, with opportunities to be promoted to the position of Marketing Director.
• Professional and dynamic working environment, fully equipped to support your role and maximize your potential.
• Annual salary review based on performance and contribution.
• Opportunities to attend specialized training courses to enhance expertise and expand knowledge in fashion commerce.
• Participation in monthly, quarterly, and annual company events such as team building, spring trips, company outings, and vacations.

Job Requirements

• Education & Qualifications

- University degree or higher in Marketing, Communications, or other related fields.

• Experience

- Minimum of 5 years of experience in a similar position.

- Priority given to candidates with experience as Head of Marketing or Department Manager in retail, commerce, or fashion companies.

• Abilities

- Ability to work independently and take initiative when required.

- Strong time and task management skills.

- Good command of English communication.

• Computer Skills

- Proficiency in office software, email, internet usage, and social media platforms.

• Other Skills

- Planning skills.

- Organizational and supervision skills.

- Analytical, reporting, and data synthesis skills.

- Strong communication and presentation skills.