Dao Music Entertainment ★ 2.4

- Social media strategy & content roadmap: Build a strategic communication roadmap across TikTok, Facebook, Threads, etc., including campaign timelines, platform-specific content formats, posting frequencies, and KPI milestones aligned with each artist's release plan.
- Media budget management: Plan and allocate social media budgets per campaign/platform, monitor performance, and optimize ROI in alignment with release objectives.
- Music trend & fan insight analysis: Keep up with viral music trends, challenges, hashtag culture, and platform-native sounds; work closely with A&R to align content with audience preferences.
- Content production operations: Establish SOPs, checklists, and project timelines to ensure seamless coordination across internal teams, freelancers, and external collaborators.
- Cross-functional collaboration: Work hand-in-hand with A&R, Marketing, Project Management, Content Production, and external agencies to ensure integrated execution of artist release campaigns.
- Team building & performance management: Recruit, train, and coach Social Media staff and collaborators; evaluate performance quarterly and support professional growth within the team.
- Agency & freelancer supervision: Manage third-party partners from contracting to output delivery, ensuring quality and KPI alignment.
- Analytics & reporting: Track, analyze, and report performance weekly, monthly, and quarterly; draw insights to refine content direction and propose long-term strategic adjustments.
- Internal alignment & representation: Represent the Social Media department in internal meetings with the Executive Board, A&R, and Project teams to align content efforts with overall artist & label strategy.- Minimum 2 years of experience in social media management, preferably within the music, entertainment, or media industry
- Deep understanding of TikTok, Facebook, Threads, YouTube, and Gen Z content consumption trends.
- Strong content mindset with ability to write scripts, ideate formats, and collaborate with creative production teams.
- Familiar with analytics tools (TikTok Analytics, Meta Suite, Google Data Studio, etc.).
- Capable of managing cross-functional projects, media budgets, and multiple content streams.
- Systematic thinker with ability to create SOPs, optimize workflows, and build scalable team operations.
- Basic English communication skills, especially for collaborating with regional/international agencies or partners.- Creative and fast-paced working environment with strong ties to the music, entertainment, and advertising industries.
- Competitive salary with commission and performance-based incentives from partnership deals.
- Opportunities to work with artists, top-tier brands, and international partners.
- Full support from DAO's internal creative, artist, and production teams.
Working hours: Monday to Friday, 10:00 AM - 6:00 PM