FGC Thương hiệu trà Cozy

Mô tả Công việc

Our client is a leading pharmaceutical company specializing in collagen products. They are seeking motivated and results-driven individuals to join our team as Sales & Marketing Manager:

- Strategy Development, Planning, and Presentation to the Board of Directors (BGĐ)

• Develop brand development and communication strategies for each brand according to the company's business orientation, strategy, and objectives.
• Create annual plans and organize the implementation of brand development and communication activities for each brand.
• Implement quarterly and monthly plans periodically.
• Develop and present sales channel plans, allocate revenue target proportions for each channel according to the brand's development goals.

• Develop and manage annual, quarterly, monthly, and effective campaign budgets.
• Manage the quality of images and content across communication channels (KOL/MI, OOH, PR, Collaboration, Digital, POSM, Events, etc.).
• Collect and process information about the market, consumers, and competitors.
• Regularly evaluate the effectiveness of brand communication activities and propose solutions.
• Anticipate brand risks and crises to have timely handling measures.
• Monitor and evaluate the effectiveness of revenue from each channel in combination with marketing programs against the set plan objectives.
• Promote the company's sales revenue and profit growth.
• Analyze sales data (revenue, SKU, etc.) periodically.
• Propose solutions and ideas to improve the brand's development in terms of both revenue and branding.

• Build the personnel structure for the team and propose recruitment.
• Manage and direct the activities of team members.
• Train and develop the team in skills and a sense of responsibility as well as teamwork.
• Coordinate with the service division to achieve the brand's objectives.