Hong Leong BANK ★ 3.7

The PFS Deposit Product Manager is responsible for the development and execution of deposit and transaction banking product strategy. The jobholder directly oversees marketing, business partner management, business financials as well as channel development functions specific to such products.

Functional (job responsibilities)
1. Support strategic business direction set with Head of PFS and directly responsible for organizing, implementing and execution of plans to build the new product portfolio for PFS.
2. Directly oversees product development, manage campaigns and execute new products relevant to different segment groups
3. Oversee business partner management as well as channel development functions for the deposits business
4. Work closely with all related parties in aligning product and business strategies and ensuring compliance within internal and external regulatory framework.
5. Liaising with external partners for sales support and developing channel strategies to enhance product distribution for deposits business
6. Understand product pricing structure and strategy to manage portfolio balances and product profitability
7. Undertake project management and work with different business units to ensure project deliverables
8. Through product analyst, deploy / communicate pricing change through the Bank’s operations (e.g.rate changes). Works with IT to develop process / systems enhancements to improve efficiency of price changes.
9. Other tasks as assigned by line manager

Managerial (team/group responsibilities)
1. Indirect responsibility of all sales channels to support in delivering of business targets

Organizational (organizational responsibilities)
• Meet key parameters in P&L drivers
• Enhance franchise parameters in market share, customer acquisition
• Improve sales productivity & efficiency