CÔNG TY TNHH RU9 ★ 4.0

Role Overview

At Ru9, we are redefining sleep through innovative, high-quality products that elevate the way people rest and recharge. We believe in creating meaningful connections with our customers through thoughtful design, storytelling, and brand experiences. We are looking for a driven and creative Assistant Brand Manager to help build and strengthen our brand presence in the market.

As an Assistant Brand Manager, you will play a critical role in supporting Ru9’s brand-building efforts. You will assist in developing and executing brand strategies, managing marketing campaigns, and ensuring consistency across all customer touchpoints. Working closely with the Brand Manager and cross-functional teams, you will help position Ru9 as a leading brand in the sleep industry.

Key Responsibilities

1. Brand Strategy & Execution (25%)

• Assist the Brand Manager in developing and implementing brand strategies that align with Ru9’s vision and goals.
• Monitor and analyze the performance of brand initiatives, providing insights and recommendations for improvement.

2. Campaign Management (35%)

• Assist in managing end-to-end marketing campaigns such as showroom events, product launches, and partnerships, including planning, execution, and post-campaign analysis.
• Collaborate with cross-functional teams (e.g., Product, Sales, and Operations) to ensure brand consistency across all channels.
• Work with external partners to ensure timely and quality delivery of projects.
• Track and report on campaign performance metrics, ensuring results meet KPIs.

3. Social Media Management & Content Development (30%)

• Work with the Marketing team to craft compelling brand stories and messaging that resonate with the target audience.
• Assist in creating and curating content for digital channels, including social media, website, email, and video.
• Ensure all marketing materials are on-brand and align with Ru9’s tone, voice, and visual identity.
• Monitor social media performance metrics, optimize content strategies, and engage with the audience to build a strong online presence.

4. Market Research & Consumer Insights (10%)

• Conduct market research to understand customer needs, preferences, and behaviors.
• Stay updated on industry trends, competitor activities, and emerging opportunities in the market.
• Use insights from research and data to support the development of campaigns and product positioning.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 3+ years of experience in brand management, marketing, or a related role (experience in consumer goods or retail is a plus).
• Strong understanding of brand management principles and marketing strategies.
• Excellent verbal and written communication skills in both English and Vietnamese.
• Creative mindset with the ability to develop engaging brand campaigns and content.
• Proficiency in social media platforms and analytics.
• Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.

Key Traits for Success

• Creativity: A passion for crafting innovative ideas and solutions to elevate Ru9’s brand.
• Collaboration: Ability to work effectively with cross-functional teams and external partners.
• Proactiveness: A self-starter who takes initiative and drives projects forward.
• Customer-Centric Mindset: A deep understanding of the target audience and their needs.
• Results-Oriented: Focused on achieving measurable outcomes and driving growth for the brand.  

Benefits

• Competitive and attractive base salary
• Quarterly + Yearly performance bonus (KPI)
• Health & social insurance
• Lunch is free
• Opportunities for career advancement and development in a young, fast-growing and dynamic environment
• Receive Ru9 products as gift for every work anniversary
• Special discount on products for company employees

Work Information

• Location: 110 Nguyen Van Kinh Street, Thanh My Loi Ward, Thu Duc City, Ho Chi Minh City.
• Working time: 9am – 6pm (Mon – Fri) and 9am-1pm (remote, Sat)
• Send us you CV: [email protected]