Tne Global

PRINCIPAL ACCOUNTABILITIES AND KEY DUTIES

1. Digital & Social Media (50%):
• Coordinate and execute strategic digital media plans to support demand creation aligned with our business objectives.
• Collaborate with internal and external stakeholders to implement strategies and execute digital campaigns across various channels such as Paid Socials, Adwords, and CPC vendors whenever possible.
• Take responsibility for the execution and day-to-day management of search, social, and display advertising campaigns.
• Measure and report campaign performance against predefined goals (CPL, CPO, ROI, etc.).
• Identify trends, gather insights, and optimize marketing spend based on data-driven decisions.

2. Social Media Content Creation (20%):
• Develop engaging content for TNE Global's digital/social media platforms.
• Craft effective call-to-action messages to attract and convert potential customers.
• Stay updated on the latest trends and best practices for multimedia content creation.

3. Event Coordination and Promotion (20%):
• Coordinate and execute in-house and outdoor events at partner venues.
• Assist in organizing co-branding activities, such as seminars, workshops and sponsored events.
• Supervise the creation, production, distribution, and display of promotional materials.
• Collaborate designers to create compelling promotional artwork.
• Ensure smooth event operations, handle administrative tasks, and update social media channels.

4. Budget Control, Reporting and Others (10%):
• Create purchase proposals, payment requests, vendor contracts, and related documentation.
• Effectively control the budget for offline events and partnership activities.
• Provide regular updates and reports on events and partnerships.
• Perform additional duties as assigned by the Line Manager/Country Manager.