KHOA HỌC CÔNG NGHỆ BÁCH KHOA HCM

The Marketing Analyst should understand various digital touch points, drive the digital experience and highly effective digital campaigns. This job requires critical thinking, data-driven mindset, and excellent English communication skill to work directly with foreign clients. Familiarity with Google Tag Manager, Google Analytics, HotJar, Google Data Studio and other analytics tools is a bonus.

Their daily responsibilities include:

• Work with clients to analyze their business requirements and digital strategies
• Configure Google Tag Manager tracking and Google Analytics to track website performance
• Come up with conversion optimization strategies, analyze A/B and multi-variate tests, communicate results and provide recommendations
• Provide detailed reporting on marketing KPIs like leads, conversion rates, website traffic and social media engagement
• Analyze online user behavior, conversion data, customer journeys, funnel analysis and multi-channel attribution
• Create meaningful, visualized dashboards with insightful recommendations based on the tracked data of marketing performance across all channels
• Creates PowerPoint presentations to provide market and consumer insights to other marketing and sales departments

• 3+ years of experience in Marketing Analytics, Data Analytics, and Conversion Rate Optimization
• Experience with Google Analytics and Google Tag Manager is a plus
• Knowledge of Google Data Studio is a plus
• Excellent verbal and written communication skill (English & Vietnamese)
• Ability to work within a team and independently
• Strong organizational, time management, and analytical skills

• Highly competitive remuneration package: attractive monthly salary and allowances, 13th-month salary, additional performance bonus, high public holiday bonuses, and birthday gift, employee service award up to $1,000 for employees with 3+ years.
• Attractive AON healthcare coverage including health and accident insurance in addition to basic insurances regulated by the Labor Code. Luxury company summer vacation and team-building budget.
• Opportunities to work onsite for international projects in Sweden, Australia, the UK, the USA, etc.
• Organized training and support in building your career.
• English-speaking, international and professional work environment: working with expatriates from a number of countries, state of the art working space with a wonderful view over the city skyline, modern facilities include computer dual 24” screens running latest versions of Windows 11 Enterprise, MS Office 365, Team, latest version of Visual Studio, and SQL Server, Dell OptiPlex Workstation with 32 GB Ram, 512GB NVMe SSD.
• A western management style that is professional, dynamic, open-minded, creative, supportive, friendly, and encouraging feedback.
• Company Management regularly communicates the Company’s strategy, development plan, and new opportunities to employees.
• Employees and families are engaged and taken care of by the company via Trade Union activities.
• Diversified social and charity activities often organized by NICEF - Niteco Charity Engagement Foundation to create opportunities for our young employees to raise funds and help people with difficulties in Vietnam.
• Physical care environment where you are taken care, feeling relaxed, and enjoying lots of leisure activities such as badminton, ping pong, football, table football, dancing, running, cycling, cinema, etc.