Le Bros ★ 3.3

The ideal candidate will drive impactful communication strategies for clients, enhancing their brand presence across multiple channels. You will develop and execute PR and media plans, manage key press relationships, and ensure effective message delivery to target audiences. This role requires a strategic mindset, strong storytelling abilities, and the capability to collaborate seamlessly with internal teams and external partners.

Responsibilities:

• Develop communication plans and strategies for both internal and external clients
• Take responsibility for coordinating or directly liaising with media outlets and partners on behalf of clients and corporate projects.
• Prepare budget estimates for proposed communication plans, oversee execution, or directly implement activities once the client has approved the budget, ensuring completion within the contract duration.
• Propose various PR angles, timing for information release, and publication channels for clients to choose from.
• Build, develop, and maintain strong relationships with media outlets, organize press conferences, draft press releases, or commission articles for clients (speeches, keynote addresses, open letters, etc.).
• Present communication plans and media relations strategies to clients, providing tailored and effective consultation.
• Execute and manage advertising plans, including media buying for press and television.
• Participate in crisis communication management for both clients and the corporation.
• Work closely with media monitoring staff to deliver reports to clients as per contract agreements.

Qualifications:

• Bachelor's degree in Communications, Journalism, Economics, Business Administration, or related fields.
• At least 5 years of experience in journalism, communications, or public relations.
• Strong understanding of the media and PR industry in Vietnam.
• In-depth knowledge of the Vietnamese market and public psychology.
• Solid expertise in digital communication tools.
• Strong writing skills in Vietnamese (press releases, client articles, speeches, keynote addresses, open letters, etc.).
• Ability to build, develop, and maintain close, strong relationships with key journalists and media agencies such as Tuổi Trẻ, Thanh Niên, Sài Gòn Tiếp Thị, Sài Gòn Giải Phóng, Lao Động, VTV, HTV, Vietnamnet, VNExpress, etc.
• Strong analytical thinking, creativity, and problem-solving skills.
• Proficiency in English.
• Agency experience is preferred.

Benefits

• 5-day workweek (Monday to Friday) and flexible working hours.
• Insurance benefits as per labor law.
• Dynamic, professional, and modern working environment.
• 13th-month salary and annual performance-based bonuses.
• Annual company trips and team-building activities.
• Bonuses/gifts on holidays and special occasions.
• Attractive remuneration and benefits package.

Work Location

• Hanoi: 4th Floor, Hanoi Creative City, No. 1 Luong Yen, Hai Ba Trung.
• Email for application: [email protected]