CÔNG TY TNHH DE HEUS ★ 3.4

A. JOB PURPOSES:

- Implementing a digital marketing strategy to optimize advertising performance and online interaction.
- Building and managing online advertising campaigns, optimizing the website and content across digital. platforms, measuring performance, and executing effective marketing strategies.
- Ensuring that the business achieves strong performance in the online space and capitalizing on every digital marketing opportunity to attract and retain customers.
- Coordinating with relevant departments to update information, gather customer feedback, and deploy projects that enhance online communication to meet the common needs of departments requiring support. in promotion, marketing, and user habits.
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B. ACCOUNTABILITIES:

1. MANAGING DIGITAL MARKETING ACTIVITIES:

- Building communication and marketing programs aligned with the company's direction.
- Implementing and optimizing advertising campaigns for the company's products and services on various online channels: Youtube, Facebook, Zalo, LinkedIn, Instagram, TikTok...
- Executing promotional campaigns and brand building through Digital Marketing tools (Email Marketing, Mobile Marketing, Social Media, SMS Marketing…).
- Managing the company's website content.
- Building and managing content on various social media channels to develop a communication content strategy.
- Coordinating with the Design department to optimize user experience.
- Managing advertising budgets.
- Measuring the effectiveness of Digital Marketing activities.
- Preparing reports and providing recommendations and solutions for improving performance.
- Conducting comparative research with competitors and media trends to develop the industry.
- Collaborate closely with species Marketing Specialist and regularly visit customers to understand customers and industry insights.

​* Results:

- Enhance Online Interaction and Brand Awareness through online advertising campaigns and other activities.
- Increase website traffic and improve the conversion rate from viewers to customers.
- Optimize online advertising campaigns to ensure optimal advertising costs and high profitability. Achieve high SEO & SEM performance.
- Ensure that communication contents are accurate, attractive, relevant and impactful to promote the brand.

2. OTHERS:

- Other related tasks assigned by Managers.