ĐẠI HƯNG

MoMo is a leading fintech company revolutionizing the way people make payments and manage their finances. As part of our ongoing expansion, we are looking for a dynamic and results- driven (Senior) Growth Executive to join our Offline Payment department. The Offline Payment division at MoMo is at the forefront of transforming how payments are made. We are a fast- expanding team dedicated to bringing innovative payment solutions to merchants and consumers. Our team is driven by a strong focus on innovation and people development, fostering a culture of continuous learning and improvement.

Utilize data analytics to optimize promotional programs and communication messages based on user behaviors, achieving cost reduction while increasing user growth, continuously optimize through sprints to reach set targets;
Work closely with product team to provide user insights & business- led product development;
Lead the execution of growth initiatives with a cross- disciplinary team of growth, marketing, product, tech, data…; ensuring alignment and secure the support needed to execute growth plans;
Conduct market research and competitive analysis to identify growth opportunities, market trends, and customer needs;
Build detailed user growth programs to drive both acquisition and retention for assigned projects, encompassing various levers such as marketing, promotions, product optimization
Manage budget allocation between promo cost and media mix that best suits business objectives, across both in- app and external channels;
Continuously monitor key performance indicators (KPIs) related to growth initiatives; provide regular reports, analysis and insights to support decision making.

Strong intuition about user and product experience;
At least 2- 3 years of experience in relevant fields such as Growth, Product Marketing, Business Analytics or User Insights;
Strong interpersonal skill; able to manage stakeholders and drive for results;
Strong analytical skills; extensive experience in user research, insights search, and building marketing campaigns;
Hunger to drive action and impact;
Bachelor’s degree in Marketing, Data, Business or Finance.
Familiar with the Food Delivery/Ride- hailing/Ecommerce/Fintech market and able to draw on local nuances to design growth activities that are highly relevant to our users.

Cập nhật gần nhất lúc: 2024-07-31 01:15:02