GM HOSPITALITY GROUP

Digital Asset Management:
- Oversee the management and optimization of all digital assets, including website, social media platforms, and digital marketing campaigns.
- Ensure consistency in brand messaging and visuals across all digital channels.
- Regularly update content to keep it relevant and engaging for the audience.
Website Management:
- Monitor website performance using analytics tools, ensuring optimal user experience and identifying areas for improvement.
- Optimize website content for SEO to improve organic search rankings and increase traffic.
- Collaborate with web developers to implement new features and functionalities that enhance user engagement and drive conversions.
Social Media Strategy:
- Track and analyse social media metrics to measure the effectiveness of campaigns and make data- driven decisions.
- Develop and execute a comprehensive social media strategy to grow brand awareness and engage with the target audience.
- Create, curate, and manage published content (images, video, written) across various social media platforms.
Digital Advertising:
- Monitor and optimise ad performance to maximise ROI and achieve business objectives.
- Plan, execute, and manage online advertising campaigns across platforms such as Google Ads, Facebook Ads, and others.
- Work with creative teams to develop engaging ad content that resonates with the target audience.

Full JD in detail is sent with invitation email

- Bachelor&039;s degree in Marketing, Digital Marketing, Communications, or a related field.
- Minimum of 2 years of experience in digital marketing, preferably within the travel or e- commerce industry.
Strong experience in digital marketing for mobile app is required.
- Proficient in using analytics tools (e.g., Google Analytics, social media insights) to measure campaign performance.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Experience with email marketing platforms and CRM systems.
- Excellent communication and copywriting skills.
- Self- motivated, detail- oriented, and able to work independently as well as part of a team.
- Strong understanding of SEO, SEM, PPC, and social media advertising.
- Creative mindset with the ability to develop innovative digital marketing strategies.
- Proven experience in managing digital assets, including websites and social media platforms.

To be considered for annual salary adjustment, or according to work performance.
Participating in social insurance and health insurance according to the provisions of the labor law.
Working in a dynamic, professional, friendly environment with complete facilities
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Cập nhật gần nhất lúc: 2024-09-24 01:55:02