Bat Vietnam

BAT VIETNAM IS LOOKING FOR A CATEGORY DIRECTOR

SENIORITY LEVEL: Senior Level
FUNCTION: Marketing – Category Management
SALARY RANGE: Competitive market salary + Bonus scheme + Excellent benefits container
LOCATION: Ho Chi Minh City, Vietnam

ROLE POSITIONING AND OBJECTIVES

Reports to: Cluster Head of Marketing Deployment
Reporting Level: Manages Self & Others

WHAT YOU WILL BE ACCOUNTABLE FOR

• Shaping Category Future: Accountable in shaping category vision & long-term growth strategy through annual Strategic Market Plans development, Cycle Planning and Pricing Strategy; ensuring the delivery of sustainable market share growth and profit improvement that aligns with strategic business objectives of Vietnam. Require deep dive analytics skill at industry & total portfolio level to drive decision making on other commercial aspects (pricing, productivity).
• Stakeholder Engagement: Foster strong relationships with key internal and external stakeholders, ensuring seamless collaboration.
• Team Development and Succession Planning: Cultivate a high-performing team by providing coaching and mentorship to direct and indirect reports. Foster an environment conducive to individual growth, enabling effective succession planning.
• Innovation & Transformation Drive: Foster a culture of innovation and lead transformative initiatives in products and processes, leveraging cutting-edge strategies to gain a competitive advantage and meet evolving market demands.