Siêu thị Amway 4.2 ★

1. Brand/Product management:
- Develop and propose marketing plans (by annual, by campaign)
- Build complete brand plans aligned with marketing strategy including pricing strategy, brand campaigns, new products launching, promotion, training programs, product innovation solution.
- Execute and follow up to deliver marketing plans/brand plan on time, smoothly & effectively…which included launch event, communication campaign, training workshop, product trial experience, physical store branding…
- Develop product manual/ communication business tool…which equipped for distributor to sell out products.
- Work closely with global team (forecast, supply, marketing…) to make sure brand direction/ marketing plan alignment.
- Training: Develop product and training content, work closely with trainers to deliver the training content & training workshops both online & offline platform.
- Product license: Work closely with Regulatory Affairs to get product/advertising material license.
- Forecast & inventory: Work closely with Supply and planning team to manage inventory & forecast accuracy.
- Manage A&P budget as allocated for own products, brands and ensure maximum return on investment.

2. Customer engagement:
- Build relationship with key distributors who support for category
- Get feedbacks from distributors/ user…to well understand the insight of market.
- Product testimonial with users/ consumer/ distributors
- Survey/ focus group/ interview
- Support key distributors (key account) by projects if need.