If you’re passionate about driving growth, innovation, and making a significant impact in the fintech industry, we invite you to join our team and help shape the future of financial services at MoMo. Apply today to be a part of our dynamic and forward-thinking organization.
What you will do
- Strategy:
- Define and propose user-growth strategy (acquisition, retention) and communication plan for MoMo Rewards;
- Plan and design growth initiatives annually with quantifiable objectives based on extensive research, analysis, and collaboration with relevant teams;
- Build detailed tactical plans for assigned growth projects, encompassing various levers such as marketing, promotions, product features, and campaigns;
- Lead the execution of major projects and activities, including media campaigns, promotion programs, and product optimization.
- Promotion:
- Utilize data analytics to optimize promotional programs based on customer behaviors, achieving cost reduction while increasing user growth and retention.
- Market Research:
- Conduct market research and competitive analysis to identify growth opportunities, market trends, and customer needs.
- Product Collaboration:
- Work closely with the product team to provide user insights essential for product development and growth.
- Budget Management:
- Manage annual budget allocation between promotional costs and media mix to align with business objectives across in-app and external channels.
- Monitoring & Reporting:
- Continuously monitor and analyze key performance indicators (KPIs) related to growth initiatives.
- Provide regular reports and insights to senior management.
- Stakeholder Management:
- Collaborate with other business units and departments to understand and jointly drive the achievement of their business targets.
- Experiments:
- Implement and evaluate A/B tests and experiments to optimize conversion rates and improve the user experience throughout the customer journey.
- Bachelor’s degree in Marketing, Data, Business, or Finance;
- Minimum of 1 years of experience in relevant fields such as Growth, Digital Marketing, and Key Account Management;
- Familiarity with the Fintech/Ecommerce;
- Strong understanding of user-centricity concepts and marketing platforms;
- Strong analytical skills;
- Strong intuition about users and products; experience in product is a plus;
- Hunger to drive action and impact;
- Strong interpersonal skills, capable of managing senior stakeholders.
Saint-Honoré là chuỗi cửa hàng bánh thủ công và truyền thống theo phong cách Pháp, hiện đã có cửa hàng tại hai thành phố lớn Hà Nội và Hồ Chí Minh, Việt Nam. Các cửa hàng của Saint-Honoré cung cấp đa dạng các dòng bánh mì, bánh ngọt, bánh ngàn lớp và các dòng bánh tươi khác, từ các dòng bánh truyền thống Pháp cho đến những sản phẩm sáng tạo độc đáo hơn.
Gắn liền với những phương thức truyền thống nhưng đồng thời cũng cởi mở trong việc tìm hiểu thêm các xu hướng mới, Saint-Honoré đã làm mới lại hình ảnh về cửa hàng bánh cổ điển bằng cách phát triển thêm các mô hình kinh doanh như cửa hàng bánh bán lẻ, cửa hàng cà phê bánh và nhà hàng.
Cửa hàng cũng đưa tới khách hàng các lựa chọn mua hàng khác nhau như: mua hàng tại cửa hàng, ăn tại cửa hàng, mua hàng mang đi, giao hàng tận nơi.