Mô tả công việc
1. Strategic Alignment:
Collaboration with BU Leaders: Work closely with BU leaders to understand their business goals, market dynamics, and customer needs. Develop actionable marketing strategies that align with both BU and group objectives.
Market Insights: Continuously analyze market trends, competition, and customer behavior to identify opportunities and adjust strategies accordingly.
Budget Management: Collaborate on budget planning, ensuring efficient allocation of resources and maximizing ROI.
2. Marketing Execution:
Oversight and Quality Assurance: Oversee marketing campaign execution to ensure alignment with BU strategies. Review content and assets for consistency and relevance.
Campaign Performance Analysis: Monitor campaign effectiveness, making data-driven adjustments to enhance future strategies.
Brand Consistency: Ensure all marketing materials adhere to brand guidelines and resonate with BU's audience.
3. Client Relationship Management:
Build Relationships: Cultivate strong relationships with BU stakeholders, acting as the primary marketing contact. Ensure strategies are tailored to meet BU-specific needs.
Stakeholder Collaboration: Work closely with internal teams and the centralized marketing function to align strategies.
Performance Metrics: Define and track KPIs, providing regular performance updates and optimization recommendations.
4. Performance Management:
Revenue Target Achievement: Focus on converting leads to sales, optimizing strategies to hit revenue targets.
Channel Management: Oversee marketing channels, adjusting strategies based on performance.
Reporting: Provide weekly performance reports to stakeholders, using insights to refine strategies.
5. External Stakeholder Management:
Build Connections: Develop positive relationships with external stakeholders and suppliers to enhance marketing efforts.
Proposal Evaluation: Assess marketing proposals and provide feedback to guide effective marketing strategies.
Collaboration with BU Leaders: Work closely with BU leaders to understand their business goals, market dynamics, and customer needs. Develop actionable marketing strategies that align with both BU and group objectives.
Market Insights: Continuously analyze market trends, competition, and customer behavior to identify opportunities and adjust strategies accordingly.
Budget Management: Collaborate on budget planning, ensuring efficient allocation of resources and maximizing ROI.
Oversight and Quality Assurance: Oversee marketing campaign execution to ensure alignment with BU strategies. Review content and assets for consistency and relevance.
Campaign Performance Analysis: Monitor campaign effectiveness, making data-driven adjustments to enhance future strategies.
Brand Consistency: Ensure all marketing materials adhere to brand guidelines and resonate with BU's audience.
Build Relationships: Cultivate strong relationships with BU stakeholders, acting as the primary marketing contact. Ensure strategies are tailored to meet BU-specific needs.
Stakeholder Collaboration: Work closely with internal teams and the centralized marketing function to align strategies.
Performance Metrics: Define and track KPIs, providing regular performance updates and optimization recommendations.
Revenue Target Achievement: Focus on converting leads to sales, optimizing strategies to hit revenue targets.
Channel Management: Oversee marketing channels, adjusting strategies based on performance.
Reporting: Provide weekly performance reports to stakeholders, using insights to refine strategies.
Build Connections: Develop positive relationships with external stakeholders and suppliers to enhance marketing efforts.
Proposal Evaluation: Assess marketing proposals and provide feedback to guide effective marketing strategies.
Yêu cầu công việc
Job Requirements:
1. Experience:
8 years in client/account management (marketing industry/agency background).
5 years of supervisory experience.
2/ Education: Bachelor's degree in Marketing, Business, or related field. A Master's degree is a plus.
3/ Communication Skills:
Excellent written and oral skills in both Vietnamese and English.
External communication with media, KOLs, shopping malls, and agencies.
Internal communication with BU Management, Marketing, Sales, Finance, HR, etc.
4/ Key Competencies:
Strong marketing expertise, business acumen, and strategic planning.
Proven experience in managing budgets, digital marketing, and campaign execution.
Strong project management, creative thinking, and adaptability.
Results-driven, with a focus on achieving measurable outcomes.
Preferred experience in the education sector and branding strategies.
Quyền lợi được hưởng
Chế độ bảo hiểm
Du Lịch
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Nghỉ phép năm
Công ty Cổ phần HTC Viễn thông Quốc tế (HTC – ITC) là một trong những nhà cung cấp dịch vụ viễn thông cố định, di động, internet, VOIP, điện thoại đường dài trong nước và quốc tế.
Với đội ngũ 350+ nhân sự ưu tú đang phục vụ 15.000+ Khách hàng trải dài trên khắp Việt Nam. Cùng hạ tầng và cơ sở vật chất được đầu tư bài bản theo tiêu chuẩn Quốc tế. Chúng tôi tự hào là Doanh nghiệp hàng đầu về dịch vụ Viên thông.
Trải qua gần 20 năm phát triển HTC-ITC luôn nằm trong Top những Doanh nghiệp dẫn đầu về dịch vụ viễn thông. Chúng tôi luôn phục vụ với phương châm:”Khách hàng là số một”. Vậy nên chúng tôi ứng dụng công nghệ mới nhất đồng thời cam kết đem đến chất lượng dịch vụ tốt nhất cho Khách hàng.
Với sứ mệnh tiên phong đưa dịch vụ tốt nhất đến với những Khách hàng trong và ngoài nước, HTC-ITC sẽ luôn cố gắng và lắng nghe để có thể đáp ứng được các nhu cầu của Khách hàng.