Overview of job
Wavemaker is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Manager, Planning.
Reporting of the role
This role reports to the Business Director
3 best things about the job:
- To be a part of a dynamic working environment and surrounded by the best practitioners and recognized leaders in the media industry.
- The opportunity to lead diverse campaigns from cross-industrial client portfolios and exposure your digital planning skills.
- Making digital advertising more prominent and meaningful with a promising career in the best media agency network in Vietnam.
Measures of success
In 3 months, you would have:
- Onboarded onto the key accounts with full induction/training into all other facets of the business such as trading, specialized services (internal and within GroupM).
- Built good relationships with your team and helped them deliver even better work
- Gained the trust and respect of the clients
In 6 months, you would have:
- Managed and delivered effective campaigns and shown strategic leadership
- Identified ways to improve processes on the account
- Be able to identify opportunities to drive innovation and efficiencies for the client
In 12 months, you would have:
- Become an integral part of the core team and a valued member of the agency
- The proof of your success will be clients’ satisfaction and increasing business profit / commercial results.
Responsibilities of the role:
- Work with key media partners for implementation planning and negotiations
- Be the trusted advisor/ to-go person within the team and with clients for all things related to digital/ media
- Presentation of strategy and implementation ideas to clients, across different digital platforms
- Responsible for overall campaign strategy, planning, implementation, and post-campaign reviews for your set of brands.
- Develop and follow best practices and procedures/process for media planning & operations
- Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs
- Ensure projects/campaigns are tracked and measured based on agreed KPIs and media efficiencies
- Provide guidance to the team on planning, operations, and optimization of digital campaigns.
- To be a team player and work well with all members of the team to ensure all tasks are fulfilled. Guide and advise the wider team on best practices, innovation, and work processes.
- Collaborate closely with internal stakeholders to ensure the campaign's smooth implementation
- To update the team and clients on new trends and changes in the media landscape (e.g. new media vendors, new ad formats, etc.)
What you will need:
- Minimum 3 years’ work experience in a media agency, client-side in-house team, or media owner capacity
- Strong digital background with a strategic outlook
- Solid experience in media planning and buying across all digital platforms, with hands-on experience of advertising technology platforms, for example, ad servers, DSPs, Facebook Ads Manager, an advantage
- Highly evolved presentation and reporting skills.
- Experience in managing multiple work streams and integrating on large projects and teams
- Demonstrated experience and success working in a client-facing role, with FMCG experience an added advantage
- An ability to coach and develop junior members of the team
- Shows depth of understanding of the industry, business, brands, and consumers in client conversations.
- A passion for data, insights, and ideation
- Experience in integrated planning will be an advantage
More about Wavemaker
We always believe there is a better way to grow our clients and our people.
We do this by positively provoking growth for our clients and people. We work with clients to help them grow and shape their consumers’ brand decisions and experiences through media, content, and technology. We have one single attitude – Positive Provocation.
Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We always make sure we have each other’s backs through our inclusive culture. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.
Our attitude of Positive Provocation is enabled by:
- The deep Knowledge we have of our clients’ business
- The confidence to Challenge what’s gone before
- The Support to go further than we thought possible
We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter and LinkedIn
About Vietnam
It’s no secret Vietnam is the fastest growing media market in Asia Pacific. Ad spend in Vietnam grew rapidly last year, with internet penetration reached in excess of 59.4% during 2019. With a population of more than 90 million, this market carries huge potential and possibilities for media players and talent. GroupM Vietnam fosters a culture of innovation and value our diverse and collaborative work environment.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
GroupM là công ty đầu tư truyền thông quảng cáo lớn nhất thế giới (dựa trên tổng doanh thu). Ước tính mỗi năm, GroupM thanh toán hơn 102 tỉ USD giá trị đầu tư quảng cáo. Trụ sở chính của công ty nằm ở thành phố New York, Hoa Kỳ. Được thành lập năm 2003 bởi WPP, GroupM hiện nay có hơn 27,500 nhân viên trong hơn 400 văn phòng trên khắp 80 quốc gia. GroupM được xem là công ty mẹ của những cơ sở truyền thông sau: Maxus, MEC, Mediacom, Mindshare, Xaxis và nhiều cơ sở nhỏ khác như Outrider, Catalyst, Quasar, IEG, Movent, Vocanic, Essence Digital Inc và Plista. Tất cả những cơ sở truyền thông kể trên hoạt động độc lập và phụ trách các khách hàng khác nhau, với GroupM là đầu não quản lý. Ước tính khoảng 32% số lượng truyền thông quảng cáo trên thế giới được quản lý bởi GroupM.
Khách hàng của GroupM bao gồm nhiều công ty đa quốc gia lớn trên toàn thế giới, trải khắp các ngành công nghiệp khác nhau. Nhờ vào vị trí là công ty đầu tư truyền thông quảng cáo lớn nhất, GroupM cũng được biết đến trong giới quảng cáo với cái tên "The Big Daddy" hay "The Big One".
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