Việc làm Homenay Commerce
Cập nhật 13/12/2024 08:49
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Marketing Manager - Luxury
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Thông tin cơ bản
Mức lương:
Thỏa thuận
Chức vụ:
Nhân viên
Ngày đăng tuyển:
09/12/2024
Hạn nộp hồ sơ:
08/01/2025
Hình thức:
FULL_TIME
Kinh nghiệm:
2 - 3 năm
Số lượng:
1
Giới tính:
Không yêu cầu
Nghề nghiệp
Ngành
Phúc Lợi
Experience
MARKET & CONSUMER INSIGHT
- Máy tính xách tay
- Đồng phục
- Thưởng
- Chế độ nghỉ phép
- Develop a country strategy that leverages the international brand positioning while catering to the specific needs and priorities of the target market. This will contribute to the continued growth of the brand and foster a strong relationship with local consumers.
- Define the strategic orientations and the 3-year marketing plan for the category, monitor the portfolio (new launches, pillar products’ renewal and animation of core catalogue). This will ensure our brand remains competitive, adapts to market changes, and achieves sustainable growth.
- Implement new launches with a focus on intense consumer engagement, leveraging a localized marketing mix (IMC/360/Digital/Retail) and creating memorable brand experiences through brand events, store activations, and strategic partnership.
- Mobilise and collaborate with other departments (retail, merchadise, education, etc. ) and global team to build broader business strategy.
- Monitor the local adaptation of communication materials (imagery, digital, point of sale)
- Make recommendations to management on the category based on one’s expertise of the consumer, market and competitors.
- Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand.
- Monitor the retail marketing strategy working hand-in-hand with the retail team, store manager and education/training team and monitor the proper implementation of retail materials (services, advice, etc.).
- Build, develop and manage a strong and talented team, train them and develop their expertise and know-how.
Experience
- At least 2 years of experience in brand/ marketing experiences at equivalent roles required in luxury retail industry
MARKET & CONSUMER INSIGHT
- Identify market drivers
- Translate trends and consumer knowledge into meaningful insights brand development.
- Build memorable brand experiences though brand event/ store activation.
- Obsess with driving footfall traffic to stores.
- Develop integrated campaigns that work.
- Integrate retail & shopper expertise.
- Deliver excellence with agility and rigor.
- Integrate sustainable, business consciousness.
- Creates collaboration for bigger success.
- Shares & leverages best practices.
- Excellent stakeholder management and leadership skills
- Entrepreneurial vision is critical. Identify creative opportunities and challenges; present strategic and creative solutions
- Business savvy
- Communication & problem-solving skills
- Customer-oriented
- University degree in Economics, Marketing, Business Administration, an MBA is a plus.
Khu vực
Homenay Commerce
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Quy mô:
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Địa điểm:
Found in May 2021, Homenay is an E-commerce living-life style platform in Vietnam and SEA markets. We are backed by investment and technology companies from South Korea, Singapore and also South Korean Government. We provide products specialized in Furniture, Family care, Home living and Content in one platform to save “half time” to turn your ideas into reality.
Review Homenay Commerce
4.0
1 review
08/10/2024
★
★
★
★
★
Marketing Manager
tại Hồ Chí Minh
Môi trường làm việc ở đây mở rộng, tạo điều kiện cho các nhân viên trao đổi và học hỏi lẫn nhau nhưng tốc độ thăng tiến chậm
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