Mô tả công việc
Admission and Marketing:
· Propose targets, plans and organizing enrollment according to the College development plan and goals.
· Prepare the Business plan of the College (annual enrollment plan).
· Report business results as required by Imperial and international agencies.
· Perform tasks as assigned by Board of Directors and Board of Trustees.
· Build strategies, marketing strategies for products, communication programs, company-oriented promotion.
· Coordinate with relevant departments to ensure the work progress and results.
· Be responsible for the content and form of information; Management of facilities system for communication.
· Plan, coordinate with Content Marketing to develop Online Marketing channels to ensure the KPI results.
· Deploying advertising campaigns and branding through Digital Marketing tools (SEO / SEM, Online Advertising, Email Marketing, Mobile Marketing, Social-Media, SMS Marketing, Affiliate Marketing ...), including test deployments and evaluate the results.
· Know the specifications of each digital channel to optimize content, images and advertising quality.
· Organize internal newsletters, school publications; Records school activities and manages school media.
· Plan, implement and monitor advertising products and services of the school on online channels: Google, Facebook, Zalo, Linked In, ...
· Management of the school's brand identity system.
Agents and Partnerships:
· Identify opportunities for business and revenue growth.
· Establish and maintain relationships with agents/partners.
· Monitor market trends and competitor activities to adjust partnership strategies.
· Manage agents/partners accounts and act as the key point of contact from the College.
· Identify agents/partners demands and develop strategies to meet them.
· Find key personnel in agents/partners companies to establish profitable relationships.
· Approach potential customers to cultivate fruitful relationships. Support high-quality sales, supply and customer service operations.
Quyền lợi được hưởng
- Competitive salary package
- Opportunity to lead a diverse range of business units
- Collaborative and dynamic work environment
- Professional development opportunities
Yêu cầu công việc
- Strong leadership skills to effectively manage teams to achieve a high level of performance and exceed targets.
- Experienced in strategy setting, managing budgets, evaluating revenue proposals, and driving performance targets.
- Excellent internal and external communication skills, both written and verbal.
- Excellent cooperation abilities in different College departments, and a strong business acumen with uncompromising service standards.
- Excellent customer management experience.
- Bachelor’s degree in hospitality major; Master degree will be preferred.
- At least 3 years working in international 4-5* Hotels.
- Working experiences in educational sector, especially Marketing and Recruitment.
- Foreign language: influent English with IELTS 6.5 and above or equivalence.
Yêu cầu hồ sơ
Sylvan Learning là thương hiệu giáo dục được sáng lập bởi giáo viên trường W.Berry Fowler vào năm 1979 tại Portland, Oregon, Mỹ; và hiện sở hữu hệ thống 800 trung tâm trên khắp các tiểu bang nước Mỹ, các quốc gia khác như Canada, Ả Rập Thống Nhất, Ả Rập Saudi, Guam, Kuwait, Hồng Kông, Việt Nam… sau hơn 40 năm hoạt động và phát triển.
Tại Việt Nam, Sylvan Learning Việt Nam có 5 cơ sở rộng khắp TP. HCM, mang đến các chương trình Tiếng Anh theo lứa tuổi (Mẫu giáo, Thiếu nhi, Thiếu niên) – Toán Tư Duy – STEM (Robotics, Engineering, Coding) – Luyện Thi Chứng Chỉ IELTS cho học viên từ 3-16 tuổi, hướng đến mục tiêu xây dựng nền tảng tri thức, sự tự tin, bản ĩnh và niềm vui học tập cho học viên.
Sylvan Learning Việt Nam là công ty thành viên và được bảo trợ hoạt động bởi Quỹ Đầu tư Quốc tế VIG (Vietnam Investments Group) – Quỹ đã đầu tư vào các công ty và thương hiệu nổi tiếng trong ngành giáo dục, giải trí, ẩm thực, du lịch… tại Việt Nam.