Văn Hóa Sách Sài Gòn - SaigonBooks

Mô tả Công việc

BENEFITS:​

• Lương thưởng tháng 13 theo doanh thu của công ty và nhiều hình thức thưởng hấp dẫn khác.
• Cung cấp trang thiết bị đầy đủ để phục vụ công việc.

YOUR JOBS:

30% Digital Strategy Planning

• Identify trends and insights, utilize analytical tools to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Brainstorm new and creative growth strategies through digital marketing.
• Develop and execute multi-channels and comprehensive digital marketing strategies and campaigns to increase brand awareness, drive traffic, and generate leads,

40% Optimization

• Manage all digital marketing channels organic & paid, commerce (including but not limited to website, social media, email marketing, SEO, Google Ads, Meta Ads, Tiktok Ads and more) to ensure brand consistency.
• Optimize content, user experience and performance on the digital spaces based on the insights and key learnings from testing campaigns or given data sources.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Find, leverage and enrich the brand's current data resource.

40% Management & Report

• Creating roadmaps, laying down clear action plans, and managing the day-to-day execution of those plans by coordinating between teams.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Manage digital budget and ensure all digital initiatives are delivered within budget and timelines.
• Work to achieve goals set by management and work to (over) achieve these goals

Yêu Cầu Công Việc

• Over 3 years experience in operating paid advertising campaigns on Google Ads, Meta Ads, or other paid performance networks.
• Over 2 years of experience in managing e-commerce and partner e-commerce like Shopee, Lazada, Tiki
• Over 3 year experience with Analytics tool such as Google Analytics and tracking systems such as Google Tag Manager and Google Ads/Facebook’s tracking codes
• Business Level English (all skills)
• Great communication skills, driven and proactive personality