Mô tả công việc
1. Strategic Alignment:
Collaboration with BU Leaders: Work closely with BU leaders to understand their business goals, market dynamics, and customer needs. Develop actionable marketing strategies that align with both BU and group objectives.
Market Insights: Continuously analyze market trends, competition, and customer behavior to identify opportunities and adjust strategies accordingly.
Budget Management: Collaborate on budget planning, ensuring efficient allocation of resources and maximizing ROI.
2. Marketing Execution:
Oversight and Quality Assurance: Oversee marketing campaign execution to ensure alignment with BU strategies. Review content and assets for consistency and relevance.
Campaign Performance Analysis: Monitor campaign effectiveness, making data-driven adjustments to enhance future strategies.
Brand Consistency: Ensure all marketing materials adhere to brand guidelines and resonate with BU's audience.
3. Client Relationship Management:
Build Relationships: Cultivate strong relationships with BU stakeholders, acting as the primary marketing contact. Ensure strategies are tailored to meet BU-specific needs.
Stakeholder Collaboration: Work closely with internal teams and the centralized marketing function to align strategies.
Performance Metrics: Define and track KPIs, providing regular performance updates and optimization recommendations.
4. Performance Management:
Revenue Target Achievement: Focus on converting leads to sales, optimizing strategies to hit revenue targets.
Channel Management: Oversee marketing channels, adjusting strategies based on performance.
Reporting: Provide weekly performance reports to stakeholders, using insights to refine strategies.
5. External Stakeholder Management:
Build Connections: Develop positive relationships with external stakeholders and suppliers to enhance marketing efforts.
Proposal Evaluation: Assess marketing proposals and provide feedback to guide effective marketing strategies.
Collaboration with BU Leaders: Work closely with BU leaders to understand their business goals, market dynamics, and customer needs. Develop actionable marketing strategies that align with both BU and group objectives.
Market Insights: Continuously analyze market trends, competition, and customer behavior to identify opportunities and adjust strategies accordingly.
Budget Management: Collaborate on budget planning, ensuring efficient allocation of resources and maximizing ROI.
Oversight and Quality Assurance: Oversee marketing campaign execution to ensure alignment with BU strategies. Review content and assets for consistency and relevance.
Campaign Performance Analysis: Monitor campaign effectiveness, making data-driven adjustments to enhance future strategies.
Brand Consistency: Ensure all marketing materials adhere to brand guidelines and resonate with BU's audience.
Build Relationships: Cultivate strong relationships with BU stakeholders, acting as the primary marketing contact. Ensure strategies are tailored to meet BU-specific needs.
Stakeholder Collaboration: Work closely with internal teams and the centralized marketing function to align strategies.
Performance Metrics: Define and track KPIs, providing regular performance updates and optimization recommendations.
Revenue Target Achievement: Focus on converting leads to sales, optimizing strategies to hit revenue targets.
Channel Management: Oversee marketing channels, adjusting strategies based on performance.
Reporting: Provide weekly performance reports to stakeholders, using insights to refine strategies.
Build Connections: Develop positive relationships with external stakeholders and suppliers to enhance marketing efforts.
Proposal Evaluation: Assess marketing proposals and provide feedback to guide effective marketing strategies.
Yêu cầu công việc
Job Requirements:
1. Experience:
8 years in client/account management (marketing industry/agency background).
5 years of supervisory experience.
2/ Education: Bachelor's degree in Marketing, Business, or related field. A Master's degree is a plus.
3/ Communication Skills:
Excellent written and oral skills in both Vietnamese and English.
External communication with media, KOLs, shopping malls, and agencies.
Internal communication with BU Management, Marketing, Sales, Finance, HR, etc.
4/ Key Competencies:
Strong marketing expertise, business acumen, and strategic planning.
Proven experience in managing budgets, digital marketing, and campaign execution.
Strong project management, creative thinking, and adaptability.
Results-driven, with a focus on achieving measurable outcomes.
Preferred experience in the education sector and branding strategies.
Quyền lợi được hưởng
Chế độ bảo hiểm
Du Lịch
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Nghỉ phép năm
Công ty Quốc tế Nam Thành được thành lập năm 2008 với tên giao dịch quốc tế Namthanh inter, là nhà nhập khẩu và phân phối độc quyền của nhiều nhãn hàng uy tín, nổi tiếng đến từ Hàn Quốc, Nhật Bản và một số quốc gia khác trên thế giới trong lĩnh vực hàng tiêu dùng.
Được biết đến đầu tiên với nhãn hiệu hoá mỹ phẩm cao cấp Kerasys nổi bật với nhiều sản phẩm chăm sóc tóc nổi tiếng xứ Kim Chi, tới nay Nam Thành không ngừng nỗ lực đa dạng hoá sản phẩm và các ngành hàng, trở thành một trong những doanh nghiệp hàng đầu trong lĩnh vực phân phối mỹ phẩm và hoá mỹ phẩm với hệ thống các kênh phân phối được bao phủ rộng khắp các tỉnh thành trên cả nước.
Nam Thành đã và đang tiếp tục mang tới cho người tiêu dùng nhiều sản phẩm đa dạng, phục vụ nhu cầu chăm sóc cá nhân của từng thành viên trong gia đình, góp phần mang lại niềm tin, niềm vui, niềm hạnh phúc cho rất nhiều gia đình Việt Nam.