Mô tả Công việc We're seeking a strategic and creative Content Marketing Manager to lead our content team and drive our content marketing efforts. You'll be responsible for developing and executing a comprehensive content strategy that aligns with our overall marketing goals, while managing a team of talented content creators. Your ability to inspire, collaborate, and deliver results-oriented content will be essential to our success. Content Strategy: Collaborate with the Content Marketing Manager to develop and execute a B2B content marketing strategy. Content Creation: Research, write, and edit high-quality content, including whitepapers, case studies, blog posts, eBooks, and other B2B-focused materials. Thought Leadership: Develop thought leadership pieces that showcase LygiaVien's expertise and insights into industry trends. Lead Generation: Create content that attracts and engages potential clients, driving them through the sales funnel. Content Promotion: Distribute and promote content through various channels, including social media, email marketing, and website. Performance Analysis: Track and analyze content performance to identify successful tactics and areas for improvement.Yêu Cầu Công Việc 5+ years experience in Content marketing, at least 2 years in a leadership role. Deep understanding of content marketing strategy, tactics, and best practices. Strong analytical skills and experience with content marketing analytics tools. Creativity. Ability to inspire and motivate a team of creatives. Reading comprehension, conveying information and leadership skills. Fluent in both English and Vietnamese. Excellent written and verbal communication skills.Laptop Chế độ bảo hiểm Phụ cấp Đồng phục Chế độ thưởng Tăng lương Nghỉ phép năm