American Education

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices. Our history spans more than 80 years. Over this time, we have been guided by our values – Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

About The Department

We design and provide products and services that empower our customers to enjoy greater banking convenience while they extract more value from their money. In particular, we are focused on promoting and developing healthy saving and investment practices across generations.

Job Responsibilities

• Provides input to decisions regarding Vendor/agency selection, development of creative assets, channel testing strategy
• Understands and Works with/within marketing budget, agency and Vendor relationships.
• Supports leadership on assigned campaigns and tracks data to assist in acquisition forecasting and Performance reporting for campaigns○
• Works collaboratively with team to achieve campaign and business goals
• Supports campaign Management across existing programs, as assigned by Manager
• Optimizes creative, messaging and acquisition landing pages to generate business results tied to key performance indicators.
• Ensures Quality Assurance in ad copies, landing pages, and sitelinks pre and post launch
• Utilizes reporting to ensure key performance indicators are Efficiently met month over month
• Stays abreast of industry trends to develop ongoing subject matter expertise in the digital acquisition/online media and marketing space.
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding UOB group, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.
  
  

Job Requirements

• Up to 1 year of experience hand-on running marketing or digital campaigns for a large global organization
• Digital agency experience is a big plus
• Bachelor’s/University degree or equivalent experience
  
  

Be a part of UOB Family

UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.

Apply now and make a difference.