MCBOOKS

About Us:

At Caledonia Vietnam, innovation is our driving force. We seek a brilliant Idea Creator to join our creative team. If your talent lies in generating groundbreaking ideas and conducting in-depth research, you’re exactly who we’re looking for. In this role, you will be responsible for developing engaging content to promote our restaurant brands across various platforms. The 2 brands are Chops and The Fat Pig.

Responsibilities:

• Generate innovative and creative ideas for vlog daily, weekly, monthly.
• Conduct thorough research on market trends, competitor activities, and industry innovations to inform and inspire creative concepts.
• Collaborate with other teams to create contents (post, short & long video, POSM, decoration concept, event…).
• Present and pitch ideas persuasively to teams and Board of Directors.
• Continuously seek new inspiration and sources of creativity to enhance the quality of ideas.
• Refine and adapt concepts based on feedback from involving parties.

Qualifications:

• Proven experience in a creative role or similar position.
• Strong portfolio demonstrating your ability to generate unique and compelling ideas.
• Excellent research skills with the ability to analyze and synthesize information.
• Exceptional communication and presentation abilities in English.
• Ability to create all types of contents efficiently by using new generation tools (Capcut, Canvas, AI chatbot…)
• Creative flair and attention to detail.
• Love burgers & energetic is a must!

Why Join Us:

Collaborate with a talented and passionate team.

Work in a creative and inspiring environment.

Opportunities for exceptional & professional growth.