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POSITION OVERVIEW
The role is responsible for developing and implementing customer HCC strategies, translating brand plans into tailored educational marketing programs to drive consideration. Working with marketing, Business Development, internal teams and external partners, the role builds annual and launch plans for strategic accounts - defining objectives, activities and budgets - and oversees flawless execution. It monitors customer, MNC and regulatory changes, and ensures commercial funds are used efficiently to deliver ROI and comply with company and alliance guidelines.
Primary Activities
- Own customer’s HCC strategy development with marketing support & translating brand strategy into customer marketing plan for HCC to robust educational activity to enhance consideration.
- Work closely with internal & external in building out annual plan/launching plan to define the objectives & the activity plan for HCC & budget for strategic account customer, considering the business plan & marketing strategy.
- Working close with Business Development Manager being responsible for planning & execution of initiative of marketing access model.
- Supervising excellent execution of HCC plan with strategic Account customer.
- Monitor & determine the impact of changes in customer strategy, MNCs strategy & Regulation.
- Ensuring commercial fund used efficiently, driving the right ROI & complying with company & alliance funding guideline.
Education
- Bachelor’s degree in Life Sciences, Healthcare, Business, Marketing, or a related field (a university degree in business or marketing is preferred); an advanced degree is a plus.
- Customer marketing strategy
- Brand to customer plan translation
- HCC educational program design
- Annual & launch partnership planning
- Campaign execution oversight & quality control
- MKT investment & ROI optimization
- Stakeholder alignment
- Regulatory & customer strategy awareness
- Measurement & MI reporting
Account Management, Account Management, Agile Methodology, Brand Strategy, Business Negotiations, Business Planning, Client Service, Communication, Customer Experience Management, Customer Marketing, Customer Relationship Management (CRM), Customer Strategy, Digital Marketing, Direct Marketing, Management Process, Marketing, Marketing Strategies, Market Research, Medical Care, Omnichannel Management, Pricing Strategies, Product Management, Quality Management, Stakeholder Relationship Management, Strategic Market Analysis {+ 5 more}
Preferred Skills
Current Employees apply HERE
Current Contingent Workers apply HERE
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status
Regular
Relocation
VISA Sponsorship
Travel Requirements
Flexible Work Arrangements
Not Applicable
Shift
Valid Driving License
Hazardous Material(s)
Job Posting End Date
02/28/2026
- A job posting is effective until 11 59 59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Tại MSD, được gọi là Merck & Co., Inc., Rahway, NJ, Hoa Kỳ ở Hoa Kỳ và Canada, chúng tôi được thống nhất xung quanh mục đích của mình: chúng tôi sử dụng sức mạnh của khoa học hàng đầu để cứu và cải thiện cuộc sống trên toàn thế giới. Trong hơn 130 năm, chúng tôi đã mang lại hy vọng cho nhân loại thông qua việc phát triển các loại thuốc và vắc -xin quan trọng. Chúng tôi khao khát trở thành công ty dược phẩm sinh học chuyên sâu nghiên cứu trên thế giới-và ngày nay, chúng tôi luôn đi đầu trong nghiên cứu để cung cấp các giải pháp sức khỏe sáng tạo thúc đẩy phòng ngừa và điều trị bệnh ở người và động vật. Chúng tôi thúc đẩy lực lượng lao động toàn cầu đa dạng và toàn diện và hoạt động có trách nhiệm mỗi ngày để cho phép một tương lai an toàn, bền vững và lành mạnh cho tất cả mọi người và cộng đồng. Để biết thêm thông tin, hãy truy cập www.msd.com và kết nối với chúng tôi trên Facebook, Instagram, Twitter và YouTube.