Vihamark

MLabel - also known as the private label business of METUB, is one of the new commercial models that was established to increase the Creator's potential through Commerce

Key Responsibilities

Maintain and update the e-commerce website, ensuring all product information, pricing, contents are accurate and up-to-date

Monitor website performance, troubleshoot issues, and implement improvements.

Develop and execute digital marketing campaigns, including SEO, SEM, email marketing and social media advertising

Analyze campaign performance metrics and provide actionable insights for optimization

Oversee the listing and merchandising of product on the website

Coordinate with the inventory team to ensure stock levels and product availability

Implement strategies for product launches and promotions

Monitor key performance indicators (KPIs) such as sales, conversion rates, and customer acquisition costs.

Utilize web analytics tools to track and analyze user behavior and website traffic

2-3 years of experience on implementing performance on E-commerce channels with knowledge of platforms' structures and processes.

Analytical mindset with the ability to interpret data and make data-driven decisions

Knowledge of HTML / CSS and basic graphic design skills is a plus

Strong understanding of SEO, SEM, PPC, and web analytics tools (e.g, Google Analytic)

Passionate marketer with open-mind and definitely a team player