Công nghiệp Ý Mỹ

Mô tả Công việc

• Manage/Execute Trade Marketing activities such as:
  • Visibility
  • Activation
  • Promotion
  • PG In line
  • Channel development
• Planning/Tracking budget for all activities.
• Optimize all execution at best performance.
• Balance local sales requirement with brand/event activation strategy.
• Coordinate with Brands / MTO for activation management.
• Develop and oversee all POSM items in MT channel to ensure perfect visibility at stores and sales force to execute the most efficient. In charge of in-store POSM design, briefing POSM/ Activation team for production and installation in store
• Organize internal networking sessions (D-days, Sale Brief). Support marketing team in launch/ re-launch and consumer promotion activities

· Update competitors activities and provide feedback of all competitive activity to propose sales program.

· Coordinate with Brands / MTO / MTP for activation/activities management

· Post evaluation MT activities big campaign

· Able analyze promotion/ activities both Wipro/ competitor in market to provide activities for MT. Tracking execution in MT market: promotion, on post, booth activation.