KFC ★ 3.2

ABOUT KFC

Colonel Harland Sanders opened the first KFC in Corbin, Kentucky, in 1938. He started with one restaurant, 11 herbs and spices, and an idea. From there, our incredible brand and product grew to what it is today.  KFC is one of the five brands operated by our parent company, Yum! Along with Pizza Hut, Taco Bell, The Habit Burger Grill and recently added Heartstyles.

KFC first came to Vietnam in 1997 with our first restaurant in Super Bowl, Ho Chi Minh City. Today, we are the biggest business in the fast-food industry in Vietnam, with more than 200 restaurants run and 5,000 restaurant team members. The Restaurant Support Centre (RSC) is located at the Bluesky office, Tan Binh District – near Tan Son Nhat Airport.

POSITION SUMMARY

Role Purpose:

The Talent Acquisition Associate Role will be responsible for driving mass recruitment efforts for KFC Vietnam, ensuring a steady pipeline of qualified candidates for restaurant-level positions. This role will also lead employer branding initiatives, working with the Communication and Engagement team to leverage social media platforms, particularly TikTok and live streaming, to enhance brand presence and attract top talent.

Key Responsibilities:

·      Mass Recruitment:

o  Develop and execute recruitment strategies to attract and hire high-volume restaurant staff efficiently.

o  Collaborate with Operations and HR teams to understand hiring needs and ensure timely fulfillment.

o  Manage end-to-end recruitment processes, including sourcing, screening, interviewing, and selecting candidates.

o  Implement innovative sourcing methods, including job fairs, community outreach, and partnerships with schools and training institutions.

o  Track and analyze recruitment data to improve hiring effectiveness and fulfillment rates

·      Employer Branding & Social Media (TikTok/Livestream)

o  Collaborate with universities, colleges, and vocational schools to build strong employer relationships and attract young talent.

o  Organize and participate in career fairs, campus recruitment events, and student engagement programs.

o  Partner with student organizations and faculty to create internship and early-career programs for students.

o  Lead recruitment live stream on TikTok and Facebook channels.

o  Work with the internal communication team to create engaging content for social media platforms, with a strong focus on TikTok and live streaming, to showcase workplace culture, career opportunities, and employee stories.

o  Collaborate with Marketing and HR teams to align branding efforts with overall business strategy.

o  Engage with online communities, respond to inquiries, and build relationships with potential candidates.

o  Monitor social media trends and competitor activities to continuously improve employer branding initiatives.

·      Data Analytics for Recruitment:

o  Develop dashboards and reports to provide insights into recruitment metrics, including time-to-hire, cost-per-hire, and candidate conversion rates.

o  Utilize data analytics to track recruitment performance, candidate sourcing effectiveness, and hiring trends.

o  Use predictive analytics to forecast hiring needs and identify potential challenges in the recruitment pipeline.

o  Optimize recruitment processes based on data-driven insights to improve efficiency and effectiveness.

Professional Skills:

·      Bachelor's degree in Human Resources, Marketing, Business Administration, or a related field.

·      Must have at least one year of experience in mass recruitment.

·      Have good experience in social media marketing, particularly on TikTok, with knowledge of content creation and audience engagement. Experience in video editing and live streaming.

·      Having experience in using Excel, Google Sheets, or data visualization tools. Proficiency in Excel, and preferably Power BI.

Key experiences:

·      Proven track record of working under pressure/to tight deadlines.

·      Experience in working with relevant internal departments.

·      Good time management skills.

·      Excellent analytical skills.

·      Good communication, and presentation skills.

·      Be able to use English.

KFC Vietnam is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.

Disclaimer: This job description may not be a complete description of all the jobs and may be changed from time to time at the discretion of the management. It is intended to convey information essential to understanding the scope of the role. It is not intended to be an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with the position.