Panasonic Vietnam Co., Ltd.

Mô tả Công việc

*[Objectives of position]

- Develop marketing plans with specific objectives across different channels and segments

- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

- Utilize & improve internal CRM system

- Ensure & improve customer satisfaction

- Coordinates with team manager to follow-up sales & customers

*[Responsibilities]

- Help develop creative briefs and guide creative direction to meet objectives for all marketing channels facing communications, including print, digital, and video assets

- Manage content and updates for customer and internal touch points, establish budget of campaign plan, participate in events, document business processes, and provide sales support

- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads

- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly

- Present ideas and final deliverables to internal and external teams, and communicate with team managers, GD about marketing programs, strategies, and budget

- Perform company overview & solutions introduction, introduce company tour and other activities to ensure customer satisfaction

- Perform sales support task to follow-up business, leads or customers as assigned