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POSITION OVERVIEW
To develop marketing strategies and lead implementation of tactical plans to ensure marketing and sales objectives for vaccine products are met.
Primary Activities
Marketing
- Support Marketing Manager to develop short- and long-term portfolio strategy plans and ensure execution excellence of the team.
- Analyze market research findings, prepare budget, evaluate inventory requirements, design promotional campaigns and integrate management inputs to establish the strategic direction of the products in terms of PnL, market share, growth and desired market positioning.
- Plan portfolio strategies, evaluate, align and integrate factors for effective branding of the product; optimize pricing based on market price dynamics; facilitate adaptation of product packaging to local setting; manage portfolio life cycle in view of initiatives for new indications, extensions, modifications and other life cycle strategies.
- Ensure that product marketing strategies and tactical programs are developed and implemented to improve market performance.
- Facilitate implementation of market intelligence strategies; gather, validate, and analyze competitive market information; set parameters and direct execution of market research.
- Ensure that new products/service ideas are developed and evaluated effectively.
- Plan, lead, organize, direct and manage events related to pre-launch, launching, regular PM functions and other special projects.
- Lead advertising, promotion and communication campaigns.
- Lead marketing team in training conduction for Medical Representatives as needed, including Product Knowledge, Obstacle Handling and Promotional Materials.
- Establish network of Key Opinion Leaders who will be instrumental in building the scientific agendas of meetings and CME activities and will provide customer input for planning purposes.
- Liaise with key accounts for better market understanding and strengthen strategic partnership for business goals.
- Work with FF team/regulatory/medical team and CFT to ensure deliver brand strategy.
Desired Experience/Education
- University graduate in Pharmacy or Medicine (or other fields)
- Solid experiences in MNC pharmaceutical/Healthcare companies.
- Marketing or management qualification preferred but not essential.
- Sound knowledge of products and diseases and the health care system.
- Solid understanding of sales and marketing principles and process, financial acumen.
- Good decision-making, planning and project management, problem solving and analytical skills.
- Good enterprise leadership skill.
- Effective sales, relationship building, communication and negotiation skills.
- Result driven.
- Resourceful, creative and requires minimal supervision
- Ability of reading clinical data and translate data into business opportunities
- Ability to offer ideas and accept ideas of others.
- Self-starter, initiator, willingness to develop.
- Passionate toward saving and improving patients’ lives through professional actions
- High motivation level with strong drive to achieve results and contribute to company's profitability.
- Teamwork, must have the ability to work efficiently and effectively within a team environment.
- Highly ethical.
- Reliability.
Current Contingent Workers apply HERE
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status
Regular
Relocation
VISA Sponsorship
Travel Requirements
Flexible Work Arrangements
Hybrid
Shift
Valid Driving License
Hazardous Material(s)
Required Skills
Preferred Skills
Job Posting End Date
07/23/2025
- A job posting is effective until 11 59 59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Tại MSD, được gọi là Merck & Co., Inc., Rahway, NJ, Hoa Kỳ ở Hoa Kỳ và Canada, chúng tôi được thống nhất xung quanh mục đích của mình: chúng tôi sử dụng sức mạnh của khoa học hàng đầu để cứu và cải thiện cuộc sống trên toàn thế giới. Trong hơn 130 năm, chúng tôi đã mang lại hy vọng cho nhân loại thông qua việc phát triển các loại thuốc và vắc -xin quan trọng. Chúng tôi khao khát trở thành công ty dược phẩm sinh học chuyên sâu nghiên cứu trên thế giới-và ngày nay, chúng tôi luôn đi đầu trong nghiên cứu để cung cấp các giải pháp sức khỏe sáng tạo thúc đẩy phòng ngừa và điều trị bệnh ở người và động vật. Chúng tôi thúc đẩy lực lượng lao động toàn cầu đa dạng và toàn diện và hoạt động có trách nhiệm mỗi ngày để cho phép một tương lai an toàn, bền vững và lành mạnh cho tất cả mọi người và cộng đồng. Để biết thêm thông tin, hãy truy cập www.msd.com và kết nối với chúng tôi trên Facebook, Instagram, Twitter và YouTube.