Transcosmos Việt Nam ★ 3.4

Mô tả Công việc

We are seeking a dynamic and experienced Content Marketing Supervisor to lead our content marketing team. In this role, you will oversee the planning, execution, and performance tracking of content marketing strategies across various platforms, including e-commerce, social networks, websites, and other relevant channels.

• The role primarily involves planning, execution, and performance tracking of content marketing strategies across various platforms.

• Planning (60%): Develop content strategies tailored for diverse platforms like e-commerce, social media, and websites. This involves conducting research, developing creative concepts and approaches, establishing content pillars, and determining appropriate frequencies.

• Execution (30%): Oversee creation and publishing processes, and analyze performance metrics for reports and content strategy adjustment/optimization.

• Performance tracking (10%): Analyze KPI data regarding content performance for strategic adjustment, optimization, and improvement.