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Job Description:
- To develop, implement, and manage marketing campaigns promoting the company's image.
- To enhance brand awareness, drive web traffic, and acquire leads/customers.
- To identify target audiences, analyze market trends, and choose the most effective digital channels and tactics to reach potential customers.
Key Responsibilities:
- Content creation and management: writing posts, creating videos, designing graphics, newsletter, presentation.
- Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising.
- Website: Ensuring the content is up to date.
- Social media: planning a schedule of activities across facebook, Linkedin, youtube and other platforms.
- Measure and report on the performance of digital marketing campaigns.
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance.