Trái Cây Hùng Phát

Mô tả Công việc

Social Media & Content Manager is responsible for leading our content team and creating content strategies for a variety of projects and social media platforms. Core responsibilities will be to analyze target audiences and decide on the topics that should be covered, communicate with other teams, and provide an additional pair of eyes on edited content to ensure that the planned deliverables are flawless and in agreement with brand guidelines.

Responsibilities

• Finding ways to drive traffic through content marketing and social media and engaging with influencers on different platforms
• Managing content output and social media accounts of company
• Assisting in developing strategies with the rest of our marketing department
• Analyzing trends and target audiences (how much they use social media in comparison to other publishing channels)
• Implementing SEO and SMO optimization
• Providing input on edited content and writing templates
• Increasing company visibility on social media by interacting with collaborators and influencers to establish partnerships and target particular consumer groups
• Managing budgets for social media advertising and creating ROI reports on a monthly basis
• Growing our social media communities
• Designing and implementing social media strategy to align with business goals
• Collaborating with other creative teams to ensure consistent company representation.

Yêu Cầu Công Việc

Diploma – Experience

• Bachelor’s degree in Marketing, English, Communications, or similar fields
• At least 3 years of relevant experience, and at least 1 year in managing a team.
• Significant experience in content production and using social media, such as Facebook, TikTok, and Instagram, for digital marketing.
• Extensive knowledge and experience in search engine optimization (SEO) and social media optimization (SMO) to make sure every piece of content ranks well on all platforms and drives users into conversion.
• Experience in using analytics tools, such as Facebook Insights and Google Analytics

Competences

• Impeccable writing and grammar skills
• Deep interest in the constantly changing social media algorithms
• Excellent creativity and proven ability to develop original content
• Ready to be involved in decision-making with strong leadership skills.
•  Attention to detail, proactive and self-motivated.
• Proficient in English, French is a plus.