Public Bank

- Be responsible for managing customer communication channels
- Customer advocacy
- Coordinating with and Managing external vendors and suppliers
- Creating CX reports and documentation
- In charge of Customer journey mapping
- In charge of Customer segmentation
- Monitoring and improving Customer lifecycle metrics like CAC (Customer acquisition cost) and CLV (Customer lifetime value)
- Collaborating with product teams to make sure product adoption and training is optimized
- Utilizing automation tools
- Creating executive report
- Creating and implementing Customer retention strategies
- Analyzing Customer Data and churn
- Creating and implementing churn-reduction strategies
- Creating and running Customer engagement programs
- Tracking, Monitoring and improving Customer retention metrics
- Data management
- Customer feedback analysisBachelor's degree in Marketing, Business
Experience in Omni-channel Marketing Management, Data Driven Decision Making,Campaign measuring metrics
Insurance knowledge is an advantage.Bảo hiểm
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