1Join our dynamic team at eComStart, an online blog dedicated to empowering individuals and businesses in the eCommerce landscape. As a Conversion Specialist, you will play a pivotal role in driving traffic to our platform, focusing on affiliate link sign-ups for Shopify. Our goal over the next six months is to strategically lead traffic, secure Shopify referrals, and earn commissions. Additionally, you will contribute to the long-term vision by generating leads for website development services and omnichannel retail solutions.
1. Responsibilities
Planning and reporting: Create monthly and quarterly action plans to achieve KPIs assigned by the Project Owner. Compile detailed reports, assessing campaign performance against established KPIs
Ads management: Execute and optimize advertising campaigns to drive affiliate conversions for Shopify sign-ups
Email nurturing: Implement effective strategies to acquire and nurture new contacts and enhance conversion rates
Website layout and journey planning: Define optimal website layouts and customer journeys to achieve targeted conversion goals
Compelling copy creation: Develop persuasive content tailored to convert the target audience
Performance monitoring: Constantly monitor campaign performance, making data-driven adjustments to enhance conversion rates
Customer communication: Engage with potential leads, providing guidance and information to facilitate the conversion process
2. Requirements
Minimum 1.5 years of practical experience in digital marketing, with a focus on running campaigns and conversion rate optimization
Experience in executing advertising campaigns, particularly in the context of B2B software and services
Experience in implementing and managing email strategies to nurture leads and enhance conversion rates
Analytical skills to monitor campaign performance, conduct A/B testing, and adjust strategies accordingly
Strong written and verbal communication skills in English, with the ability to develop persuasive copy for various platforms and engage with leads
Result-oriented mindset, willingness to adapt and learn in a fast-paced environment, staying updated on industry trends and best practices
Familiarity with these tools is a plus: Google Analytics and Google Ads; WordPress; A/B testing tools; Media design tools
3. Benefits
Salary: $400 - $800
5-day workweek (Monday to Friday, 8:30 AM to 5:45 PM)
Youthful and inclusive environment (95% are 9x and 2k)
Agile and drama-free working environment that respects differences and focuses on human development
Opportunities to participate in clubs: Football, running, games, etc.
Team-building events, picnics, and summer trips
Scenic office on 14th, 16th, 18th, 19th, and 20th floors. Free access to tea and coffee.
13.5 days of annual absence (12 days in accordance with the law + 1.5 days company trip)
Social and health insurance in accordance with the Vietnam Labor Code