TEECOM ★ 2.7

Mô tả Công việc

We are looking for a Brand Manager to write the next chapter of one of today’s global top coloring brands, loved across the US, Europe, the Americas, and Australia.

We’re after a storyteller with a sharp eye, a soft heart, and a love for building brands that feel like a warm hug! If you believe in the magic of calm, cozy vibes, and creativity that soothes the soul - we might just get along.

WHAT YOU'LL DO

A. Build Brand & Marketing Strategy

• Analyze market trends, customer behavior, and competitors to shape long-term and short-term marketing plans.
• Lead integrated marketing campaigns across platforms — from Amazon to Instagram — to boost brand awareness and reach.
• Craft a consistent brand story that resonates emotionally and stands out creatively.

B. Manage Brand Identity & Consistency

• Own and evolve our brand identity — visuals, tone of voice, and storytelling across all touchpoints.
• Develop a long-term brand management plan, including repositioning or expansion as needed.
• Strengthen brand loyalty through thoughtful customer programs and personalized content strategies.

C. Lead Campaign Execution & Optimization

• Set clear KPIs for every campaign — track awareness, affinity, loyalty — and optimize as you go.
• Analyze results, build insights, and report regularly on how the brand is growing and performing.
• Be hands-on in improving both creative and business impact.

D. Grow & Inspire a Creative Marketing Team

• Build and lead a small, passionate marketing team that thrives on collaboration and creativity.
• Foster a culture of innovation, shared purpose, and mutual growth.
• Mentor and guide team members to stay aligned with brand principles and evolving trends.

E. Manage Brand Risks

• Develop a brand risk management process — monitor platforms, identify red flags early, and take timely action.
• Lead brand reputation efforts and handle media issues or crisis scenarios with grace and clarity.

Yêu Cầu Công Việc

WHAT WE'RE LOOKING FOR EXPERIENCE & KNOWLEDGE

• Background in Marketing, Business, Communications, or a related field.
• At least 7 years of experience in brand & marketing roles (with 2+ years in a leadership/managerial position).
• Ideally from creative, publishing, FMCG, or lifestyle/retail industries.
• Strategic thinking with a strong pulse on market and cultural trends.
• Experience with cross-platform storytelling and community engagement.

SKILLS

• Strong creative instincts and visual taste - you know what “feels right” and can brief/design accordingly.
• Great communicator - persuasive, empathetic, and clear across teams and channels.
• Confident in setting goals, managing timelines, and keeping everyone aligned.
• Leadership that uplifts - you help your team grow, feel heard, and do their best work.

Founded in October 2020, Teecom is a leading company in the field of cross-border e-commerce, specializing in personalized gifts for the UK and EU markets.  

Vision: Create a global E-commerce ecosystem worth $100 million by 2027. 

Mision: Establish a collective that helps individuals achieve their full potential through e-commerce. 

Core Values: 

• Focus on objectives. 

• Responsibility. 

• Proactivity. 

• Kindness. 

Teecom has over 100 employees and is located at 307A Nguyen Trong Tuyen, Ward 10, Phu Nhuan District, Ho Chi Minh City.