Campaign Management: Developing media plan and manage performance campaigns on paid channels such as Google ads, Facebook ads, Youtube Ads, TikTok ads & other relevant platforms... to deliver Business & Marketing objectives.
Performance Tracking: Monitor key performance indicators (KPIs) such as CPC, CTR, CPA, CR and ROAS, making data-driven decisions to improve campaign outcomes.
Data Analysis & Reporting: Campaign Reporting & Analysis: Track and analyze delivery data, provide analysis reports, and translate complex data analysis into simple language, visualize and use it to help with decision-making. Based on data analysis, providing actionable and valuable insights for stakeholders to improve and optimize as needed. Research and analyze the possibilities of the market as well as the potential of ads platforms.
Collaborative Coordination: Coordinate with the creative team and agency to prepare and to enhance the quality of creative assets for Performance campaigns. Coordinate with IT/Tech/Website Development team to build landing pages or website. Work closely with agency/other ad networks to plan and optimize the campaigns. Work closely with other functional teams (Sale, Social, Trade, PR, Operation), discuss and determine the appropriate Digital Marketing path to operate the big plan/campaign effectively.
Builds process documents and billing for external and internal reports
Any other responsibilities assigned by line manager.
Yêu Cầu Công Việc
At least 3-4 years of working experience in Digital Media Perfomance: Facebook (Ads, Tracking, Report,…), Google (Display, Search, Youtube, Analytics, Dashboard, API, Tracking, Report,…), Adnetwork (Digital banner ads), Social ads, Programmatic,… with proven success.
Have knowledge/experience in data analysis tools such as GA4, Excel, Google Sheets, Looker Studio & Third-party data, report, strategic & tactical planning, problem-solving.
Detail-oriented and data-focused approach.
Able to work under high pressure, independently in a fast-paced environment.
Have a sense of responsibility, preciseness, diligence.
Understanding and passion for the Home appliance industry is a big plus.Budget planning and control
Experience in managing projects and deliverables.
Manage your workload, timings and deadlines to ensure that the quality of the work is delivered without compromising expected standards.
Willing to learn, conscientious and enthusiastic with a can-do attitude.
Able to provide solutions and self-driven to deliver good quality results.
Diag tự hào là Trung Tâm Xét Nghiệm và Chẩn Đoán Y Khoa hàng đầu Việt Nam và là đối tác đáng tin cậy của các bác sĩ, phòng khám, bệnh viện và cho nhu cầu chăm sóc sức khỏe nhân viên của các doanh nghiệp. Diag được thành lập vào năm 1998 bởi các nhà sinh học – bác sĩ người Pháp, là Trung Tâm Xét Nghiệm chuẩn quốc tế với vốn đầu tư nước ngoài đầu tiên và lâu đời nhất ở Việt Nam, với sứ mệnh nâng tầm xét nghiệm y khoa cho người dân nơi đây. Chúng tôi vẫn cam kết với tầm nhìn này cho đến ngày hôm nay. Diag hướng đến mục tiêu mang đến chẩn đoán y khoa chất lượng vượt trội cùng công nghệ cải tiến vượt bậc, góp phần vào công cuộc chăm sóc sức khỏe cho người dân Việt Nam.